#EC4E9D is a mid-toned, warm red. On the Color Lab it reads clean and engineered, bold and ownable. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #EC4E9D works with other colors. Named schemes with #EC4E9D in its natural role, and a note on why the supporting colors balance it.
Strawberry glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
Strawberry sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Strawberry sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.
This palette keeps Strawberry as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.
Strawberry is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Strawberry carrying the quiet middle.
How #EC4E9D actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #EC4E9D at work across the surfaces designers actually ship.
:root {
--color-base: #EC4E9D;
--color-base-rgb: 236 78 157;
--color-base-oklch: oklch(66.3% 0.206 353.4);
--color-50: #FEF1F7;
--color-100: #FCD9EB;
--color-200: #F7B5D6;
--color-300: #EC83B8;
--color-400: #DC5699;
--color-500: #C2337A;
--color-600: #932E61;
--color-700: #682747;
--color-800: #441D30;
--color-900: #2A141F;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
strawberry: {
50: '#FEF1F7',
100: '#FCD9EB',
200: '#F7B5D6',
300: '#EC83B8',
400: '#DC5699',
500: '#C2337A',
600: '#932E61',
700: '#682747',
800: '#441D30',
900: '#2A141F',
},
}
$base: #EC4E9D; $base-ink: #141310; $base-50: #FEF1F7; $base-100: #FCD9EB; $base-200: #F7B5D6; $base-300: #EC83B8; $base-400: #DC5699; $base-500: #C2337A; $base-600: #932E61; $base-700: #682747; $base-800: #441D30; $base-900: #2A141F; $base-hover: #E5187E; $base-subtle: #F4D0E2;
{
"color": {
"base": {
"value": "#EC4E9D",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#FEF1F7",
"type": "color"
},
"100": {
"value": "#FCD9EB",
"type": "color"
},
"200": {
"value": "#F7B5D6",
"type": "color"
},
"300": {
"value": "#EC83B8",
"type": "color"
},
"400": {
"value": "#DC5699",
"type": "color"
},
"500": {
"value": "#C2337A",
"type": "color"
},
"600": {
"value": "#932E61",
"type": "color"
},
"700": {
"value": "#682747",
"type": "color"
},
"800": {
"value": "#441D30",
"type": "color"
},
"900": {
"value": "#2A141F",
"type": "color"
}
}
}
}