#EC549E is a mid-toned, warm red. On the Color Lab it reads clean and engineered, bold and ownable. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #EC549E works with other colors. Named schemes with #EC549E in its natural role, and a note on why the supporting colors balance it.
Strawberry glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
Strawberry sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Strawberry sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.
This palette keeps Strawberry as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.
Strawberry is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Strawberry carrying the quiet middle.
How #EC549E actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #EC549E at work across the surfaces designers actually ship.
:root {
--color-base: #EC549E;
--color-base-rgb: 236 84 158;
--color-base-oklch: oklch(67.0% 0.199 353.7);
--color-50: #FEF1F7;
--color-100: #FCD9EA;
--color-200: #F7B6D5;
--color-300: #EB84B6;
--color-400: #DB5797;
--color-500: #C13478;
--color-600: #932F5F;
--color-700: #682746;
--color-800: #441D30;
--color-900: #29141E;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
strawberry: {
50: '#FEF1F7',
100: '#FCD9EA',
200: '#F7B6D5',
300: '#EB84B6',
400: '#DB5797',
500: '#C13478',
600: '#932F5F',
700: '#682746',
800: '#441D30',
900: '#29141E',
},
}
$base: #EC549E; $base-ink: #141310; $base-50: #FEF1F7; $base-100: #FCD9EA; $base-200: #F7B6D5; $base-300: #EB84B6; $base-400: #DB5797; $base-500: #C13478; $base-600: #932F5F; $base-700: #682746; $base-800: #441D30; $base-900: #29141E; $base-hover: #E61B7D; $base-subtle: #F4D1E2;
{
"color": {
"base": {
"value": "#EC549E",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#FEF1F7",
"type": "color"
},
"100": {
"value": "#FCD9EA",
"type": "color"
},
"200": {
"value": "#F7B6D5",
"type": "color"
},
"300": {
"value": "#EB84B6",
"type": "color"
},
"400": {
"value": "#DB5797",
"type": "color"
},
"500": {
"value": "#C13478",
"type": "color"
},
"600": {
"value": "#932F5F",
"type": "color"
},
"700": {
"value": "#682746",
"type": "color"
},
"800": {
"value": "#441D30",
"type": "color"
},
"900": {
"value": "#29141E",
"type": "color"
}
}
}
}