What color is #EC5AA3?

#EC5AA3 is a light, vivid pink. In RGB it is rgb(236, 90, 163), and in HSL hsl(330, 79%, 64%).

Is #EC5AA3 accessible as text?

On white, #EC5AA3 has a contrast ratio of 3.20:1 (fails WCAG AA for body text); on black it is 6.56:1 (passes). For text placed on #EC5AA3, use black for the best readability.

What is the closest Tailwind color to #EC5AA3?

The nearest Tailwind CSS token is pink-400 (#FB64B6).

What colors go well with #EC5AA3?

#EC5AA3 pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #5BECA3. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #EC5AA3 below.

Is #EC5AA3 good for buttons?

#EC5AA3 works well for buttons and highlights, but use black text on #EC5AA3 — white text only reaches 3.20:1, below the 4.5:1 needed for normal-size labels.

Is #EC5AA3 the same as CSS hotpink?

No — #EC5AA3 is not the CSS named color hotpink, but hotpink (#FF69B4) is the closest CSS named color.

#EC5AA3 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #EC5AA3

Not just a swatch — here's how #EC5AA3 works with other colors. Named schemes with #EC5AA3 in its natural role, and a note on why the supporting colors balance it.

Sunset Warmth Glow · 5 colors

Glow #EC5AA3 Secondary #E86D5D Accent #EF993D Anchor #5B3A53 Surface #F5E8D7

Strawberry glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.

Berry & Cream Lead · 5 colors

Lead #EC5AA3 Surface #F4E6D7 Anchor #5E203B Accent #E6C2C4 Secondary #332B2E

Strawberry sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Japanese Sand Base · 5 colors

Base #EC5AA3 Surface #F1E8DC Highlight #F7F1E7 Secondary #BCAEA0 Ink #2B2723

Strawberry sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.

Warm Autumn Interior Dominant · 5 colors

Dominant #EC5AA3 Secondary #B9612F Accent #7C7541 Surface #F5EBDD Anchor #3C2922

This palette keeps Strawberry as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #EC5AA3 Secondary #E7B2C8 Support #9C9087 Ink #17140F

Strawberry is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Strawberry carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #EC5AA3 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 77/100

Warm

Reads warm and advancing — inviting, energetic, draws the eye forward.

Softness 43/100

Moderate

Middle-weight — neither delicate nor heavy.

Depth 34/100

Low

Mid depth — usable as an accent or a muted ground.

Naturalness 8/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 32/100

Low

A faint retro warmth without tipping into sepia.

Luxury 36/100

Low

Understated — leans refined without going austere.

Brand distinctiveness 75/100

High

Bold and ownable — memorable as a primary brand color.

UI accent fit 61/100

High

Strong interactive accent — visible and can carry a legible label.

Surface fit 24/100

Low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 79/100

High

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #EC5AA3

For UI

For branding

For interior

For fashion

People also use #EC5AA3 with

Heliotrope Terracotta Light Green Gainsboro Eggplant

UI roles & guardrails

Primary action Safe as a filled button with near-black label. AA

Body text Do not use for body copy on light surfaces. Avoid

Large display Fine for headings 24px+ on white. Pass

Background Pair with #141310 text at 5.8:1. Use

Subtle surface Use #F7E2ED for cards and hover fills. Tint 80

Avoid beside #EC5B73 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #EC5AA3 at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #EC5AA3;
  --color-base-rgb: 236 90 163;
  --color-base-oklch: oklch(67.8% 0.193 352.5);
  --color-50: #FEF1F7;
  --color-100: #FCDAEB;
  --color-200: #F6B6D6;
  --color-300: #EB85B8;
  --color-400: #DA5899;
  --color-500: #C0357A;
  --color-600: #923061;
  --color-700: #672847;
  --color-800: #431D30;
  --color-900: #29141F;
  --color-on-base: #141310;
}

// tailwind.config.js
colors: {
  strawberry: {
    50: '#FEF1F7',
    100: '#FCDAEB',
    200: '#F6B6D6',
    300: '#EB85B8',
    400: '#DA5899',
    500: '#C0357A',
    600: '#923061',
    700: '#672847',
    800: '#431D30',
    900: '#29141F',
  },
}

$base: #EC5AA3;
$base-ink: #141310;
$base-50: #FEF1F7;
$base-100: #FCDAEB;
$base-200: #F6B6D6;
$base-300: #EB85B8;
$base-400: #DA5899;
$base-500: #C0357A;
$base-600: #923061;
$base-700: #672847;
$base-800: #431D30;
$base-900: #29141F;
$base-hover: #E52083;
$base-subtle: #F4D3E3;

{
    "color": {
        "base": {
            "value": "#EC5AA3",
            "type": "color"
        },
        "onBase": {
            "value": "#141310",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FEF1F7",
                "type": "color"
            },
            "100": {
                "value": "#FCDAEB",
                "type": "color"
            },
            "200": {
                "value": "#F6B6D6",
                "type": "color"
            },
            "300": {
                "value": "#EB85B8",
                "type": "color"
            },
            "400": {
                "value": "#DA5899",
                "type": "color"
            },
            "500": {
                "value": "#C0357A",
                "type": "color"
            },
            "600": {
                "value": "#923061",
                "type": "color"
            },
            "700": {
                "value": "#672847",
                "type": "color"
            },
            "800": {
                "value": "#431D30",
                "type": "color"
            },
            "900": {
                "value": "#29141F",
                "type": "color"
            }
        }
    }
}

Palettes built on #EC5AA3

Color Lab

Pairs with #EC5AA3

UI roles & guardrails

In real applications

Scales

Every model

Export