#EC659B is a mid-toned, warm red. On the Color Lab it reads clean and engineered, bold and ownable. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #EC659B works with other colors. Named schemes with #EC659B in its natural role, and a note on why the supporting colors balance it.
This palette keeps Strawberry as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.
Strawberry anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Strawberry opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Strawberry sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Strawberry is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Strawberry carrying the quiet middle.
How #EC659B actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #EC659B at work across the surfaces designers actually ship.
:root {
--color-base: #EC659B;
--color-base-rgb: 236 101 155;
--color-base-oklch: oklch(68.9% 0.175 357.7);
--color-50: #FEF1F6;
--color-100: #FBDAE7;
--color-200: #F6B6D0;
--color-300: #EA85AE;
--color-400: #DA588C;
--color-500: #BF366D;
--color-600: #913057;
--color-700: #672841;
--color-800: #431E2D;
--color-900: #29141C;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
strawberry: {
50: '#FEF1F6',
100: '#FBDAE7',
200: '#F6B6D0',
300: '#EA85AE',
400: '#DA588C',
500: '#BF366D',
600: '#913057',
700: '#672841',
800: '#431E2D',
900: '#29141C',
},
}
$base: #EC659B; $base-ink: #141310; $base-50: #FEF1F6; $base-100: #FBDAE7; $base-200: #F6B6D0; $base-300: #EA85AE; $base-400: #DA588C; $base-500: #BF366D; $base-600: #913057; $base-700: #672841; $base-800: #431E2D; $base-900: #29141C; $base-hover: #E52974; $base-subtle: #F4D6E2;
{
"color": {
"base": {
"value": "#EC659B",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#FEF1F6",
"type": "color"
},
"100": {
"value": "#FBDAE7",
"type": "color"
},
"200": {
"value": "#F6B6D0",
"type": "color"
},
"300": {
"value": "#EA85AE",
"type": "color"
},
"400": {
"value": "#DA588C",
"type": "color"
},
"500": {
"value": "#BF366D",
"type": "color"
},
"600": {
"value": "#913057",
"type": "color"
},
"700": {
"value": "#672841",
"type": "color"
},
"800": {
"value": "#431E2D",
"type": "color"
},
"900": {
"value": "#29141C",
"type": "color"
}
}
}
}