#ED669C is a mid-toned, warm red. On the Color Lab it reads clean and engineered, bold and ownable. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #ED669C works with other colors. Named schemes with #ED669C in its natural role, and a note on why the supporting colors balance it.
This palette keeps Strawberry as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.
Strawberry anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Strawberry opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Strawberry sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Strawberry is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Strawberry carrying the quiet middle.
How #ED669C actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #ED669C at work across the surfaces designers actually ship.
:root {
--color-base: #ED669C;
--color-base-rgb: 237 102 156;
--color-base-oklch: oklch(69.2% 0.175 357.7);
--color-50: #FEF1F6;
--color-100: #FCDAE7;
--color-200: #F6B6D0;
--color-300: #EB85AD;
--color-400: #DA588C;
--color-500: #C0356C;
--color-600: #923057;
--color-700: #672841;
--color-800: #431D2D;
--color-900: #29141C;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
strawberry: {
50: '#FEF1F6',
100: '#FCDAE7',
200: '#F6B6D0',
300: '#EB85AD',
400: '#DA588C',
500: '#C0356C',
600: '#923057',
700: '#672841',
800: '#431D2D',
900: '#29141C',
},
}
$base: #ED669C; $base-ink: #141310; $base-50: #FEF1F6; $base-100: #FCDAE7; $base-200: #F6B6D0; $base-300: #EB85AD; $base-400: #DA588C; $base-500: #C0356C; $base-600: #923057; $base-700: #672841; $base-800: #431D2D; $base-900: #29141C; $base-hover: #E62874; $base-subtle: #F5D5E2;
{
"color": {
"base": {
"value": "#ED669C",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#FEF1F6",
"type": "color"
},
"100": {
"value": "#FCDAE7",
"type": "color"
},
"200": {
"value": "#F6B6D0",
"type": "color"
},
"300": {
"value": "#EB85AD",
"type": "color"
},
"400": {
"value": "#DA588C",
"type": "color"
},
"500": {
"value": "#C0356C",
"type": "color"
},
"600": {
"value": "#923057",
"type": "color"
},
"700": {
"value": "#672841",
"type": "color"
},
"800": {
"value": "#431D2D",
"type": "color"
},
"900": {
"value": "#29141C",
"type": "color"
}
}
}
}