#EE349D is a mid-toned, warm red. On the Color Lab it reads clean and engineered, bold and ownable. It sits well as a supporting tone.
Not just a swatch — here's how #EE349D works with other colors. Named schemes with #EE349D in its natural role, and a note on why the supporting colors balance it.
Deep Pink glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
Deep Pink sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Deep Pink sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.
This palette keeps Deep Pink as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.
Deep Pink is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Deep Pink carrying the quiet middle.
How #EE349D actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #EE349D at work across the surfaces designers actually ship.
:root {
--color-base: #EE349D;
--color-base-rgb: 238 52 157;
--color-base-oklch: oklch(64.5% 0.235 351.7);
--color-50: #FEF0F8;
--color-100: #FDD8ED;
--color-200: #F9B4DB;
--color-300: #EE81BF;
--color-400: #DF53A2;
--color-500: #C53084;
--color-600: #962C68;
--color-700: #6A254C;
--color-800: #451C33;
--color-900: #2A1320;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
deep-pink: {
50: '#FEF0F8',
100: '#FDD8ED',
200: '#F9B4DB',
300: '#EE81BF',
400: '#DF53A2',
500: '#C53084',
600: '#962C68',
700: '#6A254C',
800: '#451C33',
900: '#2A1320',
},
}
$base: #EE349D; $base-ink: #141310; $base-50: #FEF0F8; $base-100: #FDD8ED; $base-200: #F9B4DB; $base-300: #EE81BF; $base-400: #DF53A2; $base-500: #C53084; $base-600: #962C68; $base-700: #6A254C; $base-800: #451C33; $base-900: #2A1320; $base-hover: #D71181; $base-subtle: #F3C9E1;
{
"color": {
"base": {
"value": "#EE349D",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#FEF0F8",
"type": "color"
},
"100": {
"value": "#FDD8ED",
"type": "color"
},
"200": {
"value": "#F9B4DB",
"type": "color"
},
"300": {
"value": "#EE81BF",
"type": "color"
},
"400": {
"value": "#DF53A2",
"type": "color"
},
"500": {
"value": "#C53084",
"type": "color"
},
"600": {
"value": "#962C68",
"type": "color"
},
"700": {
"value": "#6A254C",
"type": "color"
},
"800": {
"value": "#451C33",
"type": "color"
},
"900": {
"value": "#2A1320",
"type": "color"
}
}
}
}