#EE5D89 is a mid-toned, warm red. On the Color Lab it reads clean and engineered, bold and ownable. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #EE5D89 works with other colors. Named schemes with #EE5D89 in its natural role, and a note on why the supporting colors balance it.
This palette keeps Strawberry as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.
Strawberry anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Strawberry opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Strawberry sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Strawberry is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Strawberry carrying the quiet middle.
How #EE5D89 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #EE5D89 at work across the surfaces designers actually ship.
:root {
--color-base: #EE5D89;
--color-base-rgb: 238 93 137;
--color-base-oklch: oklch(67.6% 0.182 4.5);
--color-50: #FEF1F5;
--color-100: #FCD9E4;
--color-200: #F7B5C9;
--color-300: #EC83A3;
--color-400: #DC567E;
--color-500: #C2335E;
--color-600: #932E4D;
--color-700: #68273A;
--color-800: #441D29;
--color-900: #2A141A;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
strawberry: {
50: '#FEF1F5',
100: '#FCD9E4',
200: '#F7B5C9',
300: '#EC83A3',
400: '#DC567E',
500: '#C2335E',
600: '#932E4D',
700: '#68273A',
800: '#441D29',
900: '#2A141A',
},
}
$base: #EE5D89; $base-ink: #141310; $base-50: #FEF1F5; $base-100: #FCD9E4; $base-200: #F7B5C9; $base-300: #EC83A3; $base-400: #DC567E; $base-500: #C2335E; $base-600: #932E4D; $base-700: #68273A; $base-800: #441D29; $base-900: #2A141A; $base-hover: #E8215D; $base-subtle: #F5D4DE;
{
"color": {
"base": {
"value": "#EE5D89",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#FEF1F5",
"type": "color"
},
"100": {
"value": "#FCD9E4",
"type": "color"
},
"200": {
"value": "#F7B5C9",
"type": "color"
},
"300": {
"value": "#EC83A3",
"type": "color"
},
"400": {
"value": "#DC567E",
"type": "color"
},
"500": {
"value": "#C2335E",
"type": "color"
},
"600": {
"value": "#932E4D",
"type": "color"
},
"700": {
"value": "#68273A",
"type": "color"
},
"800": {
"value": "#441D29",
"type": "color"
},
"900": {
"value": "#2A141A",
"type": "color"
}
}
}
}