What color is #EF110A?

#EF110A is a medium, vivid red. In RGB it is rgb(239, 17, 10), and in HSL hsl(2, 92%, 49%).

Is #EF110A accessible as text?

On white, #EF110A has a contrast ratio of 4.42:1 (fails WCAG AA for body text); on black it is 4.75:1 (passes). For text placed on #EF110A, use black for the best readability.

What is the closest Tailwind color to #EF110A?

The nearest Tailwind CSS token is red-600 (#E7000B).

What colors go well with #EF110A?

#EF110A pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #0AE8F0. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #EF110A below.

Is #EF110A good for buttons?

#EF110A works well for buttons and highlights, but use black text on #EF110A — white text only reaches 4.42:1, below the 4.5:1 needed for normal-size labels.

Is #EF110A the same as CSS red?

No — #EF110A is not the CSS named color red, but red (#FF0000) is the closest CSS named color.

#EF110A Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #EF110A

Not just a swatch — here's how #EF110A works with other colors. Named schemes with #EF110A in its natural role, and a note on why the supporting colors balance it.

Sunset Warmth Glow · 5 colors

Glow #EF110A Secondary #E76F53 Accent #EA9C35 Anchor #5C3950 Surface #F4E8D6

Imperial Red glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.

Modern Café Dominant · 5 colors

Dominant #EF110A Anchor #3A2A21 Surface #F0E2D0 Accent #969664 Secondary #3C3833

Imperial Red anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.

Vintage Leather Lead · 5 colors

Lead #EF110A Secondary #7B4927 Surface #EAD9C0 Accent #43503A Anchor #5A222E

Imperial Red plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Berry & Cream Lead · 5 colors

Lead #EF110A Surface #F3E6D6 Anchor #5F2036 Accent #E6C2C1 Secondary #332B2D

Imperial Red sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #EF110A Secondary #DC978C Support #9B9186 Ink #17140F

Imperial Red is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Imperial Red carrying the quiet middle.

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Color Lab

How #EF110A actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 97/100

Warm

Reads warm and advancing — inviting, energetic, draws the eye forward.

Softness 32/100

Low

Middle-weight — neither delicate nor heavy.

Depth 44/100

Moderate

Mid depth — usable as an accent or a muted ground.

Naturalness 9/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 16/100

Very low

Clean and current — no dusty, aged cast.

Luxury 40/100

Moderate

Understated — leans refined without going austere.

Brand distinctiveness 93/100

Very high

Bold and ownable — memorable as a primary brand color.

UI accent fit 60/100

High

Strong interactive accent — visible and can carry a legible label.

Surface fit 17/100

Very low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 74/100

High

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #EF110A

For UI

For branding

For interior

For fashion

People also use #EF110A with

Deep Pink Carrot Dark Turquoise Gainsboro Espresso

UI roles & guardrails

Primary action Too mid-tone for a filled button — darken for the fill. AA Large

Body text Do not use for body copy on light surfaces. Avoid

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 4.4:1. Use

Subtle surface Use #F6D5D4 for cards and hover fills. Tint 80

Avoid beside #F05E0A — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #EF110A at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #EF110A;
  --color-base-rgb: 239 17 10;
  --color-base-oklch: oklch(60.2% 0.242 29.3);
  --color-50: #FEF1F0;
  --color-100: #FDD9D8;
  --color-200: #FCB3B1;
  --color-300: #F3807C;
  --color-400: #E5524D;
  --color-500: #CB2F29;
  --color-600: #9A2B28;
  --color-700: #6D2522;
  --color-800: #471C1A;
  --color-900: #2B1312;
  --color-on-base: #141310;
}

// tailwind.config.js
colors: {
  imperial-red: {
    50: '#FEF1F0',
    100: '#FDD9D8',
    200: '#FCB3B1',
    300: '#F3807C',
    400: '#E5524D',
    500: '#CB2F29',
    600: '#9A2B28',
    700: '#6D2522',
    800: '#471C1A',
    900: '#2B1312',
  },
}

$base: #EF110A;
$base-ink: #141310;
$base-50: #FEF1F0;
$base-100: #FDD9D8;
$base-200: #FCB3B1;
$base-300: #F3807C;
$base-400: #E5524D;
$base-500: #CB2F29;
$base-600: #9A2B28;
$base-700: #6D2522;
$base-800: #471C1A;
$base-900: #2B1312;
$base-hover: #C00E08;
$base-subtle: #F3BFBD;

{
    "color": {
        "base": {
            "value": "#EF110A",
            "type": "color"
        },
        "onBase": {
            "value": "#141310",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FEF1F0",
                "type": "color"
            },
            "100": {
                "value": "#FDD9D8",
                "type": "color"
            },
            "200": {
                "value": "#FCB3B1",
                "type": "color"
            },
            "300": {
                "value": "#F3807C",
                "type": "color"
            },
            "400": {
                "value": "#E5524D",
                "type": "color"
            },
            "500": {
                "value": "#CB2F29",
                "type": "color"
            },
            "600": {
                "value": "#9A2B28",
                "type": "color"
            },
            "700": {
                "value": "#6D2522",
                "type": "color"
            },
            "800": {
                "value": "#471C1A",
                "type": "color"
            },
            "900": {
                "value": "#2B1312",
                "type": "color"
            }
        }
    }
}

Palettes built on #EF110A

Color Lab

Pairs with #EF110A

UI roles & guardrails

In real applications

Scales

Every model

Export