#EF52A0 is a mid-toned, warm red. On the Color Lab it reads clean and engineered, bold and ownable. It reproduces cleanly in print.
Not just a swatch — here's how #EF52A0 works with other colors. Named schemes with #EF52A0 in its natural role, and a note on why the supporting colors balance it.
Strawberry glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
Strawberry sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Strawberry sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.
This palette keeps Strawberry as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.
Strawberry is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Strawberry carrying the quiet middle.
How #EF52A0 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #EF52A0 at work across the surfaces designers actually ship.
:root {
--color-base: #EF52A0;
--color-base-rgb: 239 82 160;
--color-base-oklch: oklch(67.3% 0.205 353.4);
--color-50: #FEF0F7;
--color-100: #FDD9EB;
--color-200: #F8B4D6;
--color-300: #ED82B8;
--color-400: #DE5499;
--color-500: #C3317A;
--color-600: #952D61;
--color-700: #692647;
--color-800: #441C30;
--color-900: #2A131F;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
strawberry: {
50: '#FEF0F7',
100: '#FDD9EB',
200: '#F8B4D6',
300: '#ED82B8',
400: '#DE5499',
500: '#C3317A',
600: '#952D61',
700: '#692647',
800: '#441C30',
900: '#2A131F',
},
}
$base: #EF52A0; $base-ink: #141310; $base-50: #FEF0F7; $base-100: #FDD9EB; $base-200: #F8B4D6; $base-300: #ED82B8; $base-400: #DE5499; $base-500: #C3317A; $base-600: #952D61; $base-700: #692647; $base-800: #441C30; $base-900: #2A131F; $base-hover: #E91881; $base-subtle: #F5D1E3;
{
"color": {
"base": {
"value": "#EF52A0",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#FEF0F7",
"type": "color"
},
"100": {
"value": "#FDD9EB",
"type": "color"
},
"200": {
"value": "#F8B4D6",
"type": "color"
},
"300": {
"value": "#ED82B8",
"type": "color"
},
"400": {
"value": "#DE5499",
"type": "color"
},
"500": {
"value": "#C3317A",
"type": "color"
},
"600": {
"value": "#952D61",
"type": "color"
},
"700": {
"value": "#692647",
"type": "color"
},
"800": {
"value": "#441C30",
"type": "color"
},
"900": {
"value": "#2A131F",
"type": "color"
}
}
}
}