#F02411 is a mid-toned, warm orange. On the Color Lab it reads clean and engineered, bold and ownable. It carries a legible label as a UI accent and sits well as a supporting tone.
Not just a swatch — here's how #F02411 works with other colors. Named schemes with #F02411 in its natural role, and a note on why the supporting colors balance it.
Imperial Red glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
Imperial Red anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Imperial Red plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Imperial Red sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Imperial Red is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Imperial Red carrying the quiet middle.
How #F02411 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #F02411 at work across the surfaces designers actually ship.
:root {
--color-base: #F02411;
--color-base-rgb: 240 36 17;
--color-base-oklch: oklch(61.1% 0.235 30.1);
--color-50: #FEF1F0;
--color-100: #FDDBD8;
--color-200: #FAB8B2;
--color-300: #F0887F;
--color-400: #E25C50;
--color-500: #C83A2D;
--color-600: #98332A;
--color-700: #6B2A24;
--color-800: #461F1B;
--color-900: #2B1513;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
imperial-red: {
50: '#FEF1F0',
100: '#FDDBD8',
200: '#FAB8B2',
300: '#F0887F',
400: '#E25C50',
500: '#C83A2D',
600: '#98332A',
700: '#6B2A24',
800: '#461F1B',
900: '#2B1513',
},
}
$base: #F02411; $base-ink: #141310; $base-50: #FEF1F0; $base-100: #FDDBD8; $base-200: #FAB8B2; $base-300: #F0887F; $base-400: #E25C50; $base-500: #C83A2D; $base-600: #98332A; $base-700: #6B2A24; $base-800: #461F1B; $base-900: #2B1513; $base-hover: #C01B0C; $base-subtle: #F2C3BF;
{
"color": {
"base": {
"value": "#F02411",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#FEF1F0",
"type": "color"
},
"100": {
"value": "#FDDBD8",
"type": "color"
},
"200": {
"value": "#FAB8B2",
"type": "color"
},
"300": {
"value": "#F0887F",
"type": "color"
},
"400": {
"value": "#E25C50",
"type": "color"
},
"500": {
"value": "#C83A2D",
"type": "color"
},
"600": {
"value": "#98332A",
"type": "color"
},
"700": {
"value": "#6B2A24",
"type": "color"
},
"800": {
"value": "#461F1B",
"type": "color"
},
"900": {
"value": "#2B1513",
"type": "color"
}
}
}
}