What color is #F073FB?

#F073FB is a light, vivid purple. In RGB it is rgb(240, 115, 251), and in HSL hsl(295, 94%, 72%).

Is #F073FB accessible as text?

On white, #F073FB has a contrast ratio of 2.46:1 (fails WCAG AA for body text); on black it is 8.55:1 (passes). For text placed on #F073FB, use black for the best readability.

What is the closest Tailwind color to #F073FB?

The nearest Tailwind CSS token is fuchsia-400 (#ED6AFF).

What colors go well with #F073FB?

#F073FB pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #80FB74. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #F073FB below.

Is #F073FB good for buttons?

#F073FB works well for buttons and highlights, but use black text on #F073FB — white text only reaches 2.46:1, below the 4.5:1 needed for normal-size labels.

Is #F073FB the same as CSS violet?

No — #F073FB is not the CSS named color violet, but violet (#EE82EE) is the closest CSS named color.

#F073FB Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #F073FB

Not just a swatch — here's how #F073FB works with other colors. Named schemes with #F073FB in its natural role, and a note on why the supporting colors balance it.

Berry & Cream Lead · 5 colors

Lead #F073FB Surface #F5E6D7 Anchor #5D203E Accent #E6C2C6 Secondary #332B2E

Heliotrope sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Tech Product Signal · 5 colors

Signal #F073FB Surface #14161A Highlight #F4F6F8 Secondary #5C6573 Accent #FFA2FF

Heliotrope is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Heliotrope.

Japanese Sand Base · 5 colors

Base #F073FB Surface #F1E8DC Highlight #F7F0E7 Secondary #BDADA1 Ink #2C2723

Heliotrope sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.

Minimal Editorial Surface · 5 colors

Surface #F8F4EF Accent #F073FB Secondary #F5CAF8 Support #9C9087 Ink #18140F

Heliotrope is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Heliotrope carrying the quiet middle.

Sunset Warmth Glow · 5 colors

Glow #F073FB Secondary #E86C65 Accent #F19643 Anchor #5A3A55 Surface #F6E8D7

Heliotrope glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.

Build a working theme in the generator →

Color Lab

How #F073FB actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 54/100

Neutral

Balanced temperature — flexible, sits between warm and cool schemes.

Softness 42/100

Moderate

Middle-weight — neither delicate nor heavy.

Depth 27/100

Low

Airy and open — recedes, leaves the composition light.

Naturalness 0/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 16/100

Very low

Clean and current — no dusty, aged cast.

Luxury 28/100

Low

Understated — leans refined without going austere.

Brand distinctiveness 86/100

Very high

Bold and ownable — memorable as a primary brand color.

UI accent fit 33/100

Low

Workable accent with care around contrast.

Surface fit 31/100

Low

Usable as a tinted surface in measured doses.

Print safety 75/100

High

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #F073FB

For UI

For branding

For interior

For fashion

People also use #F073FB with

Wisteria Hot Pink Light Green Gainsboro Byzantium

UI roles & guardrails

Primary action Safe as a filled button with near-black label. AAA

Body text Do not use for body copy on light surfaces. Avoid

Large display Only on dark surfaces. Avoid

Background Pair with #141310 text at 7.6:1. Use

Subtle surface Use #F9E7FA for cards and hover fills. Tint 80

Avoid beside #FB74D9 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #F073FB at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #F073FB;
  --color-base-rgb: 240 115 251;
  --color-base-oklch: oklch(75.1% 0.222 324.3);
  --color-50: #FDF0FE;
  --color-100: #FAD8FD;
  --color-200: #F5B1FC;
  --color-300: #EA7BF4;
  --color-400: #DA4BE7;
  --color-500: #BF28CD;
  --color-600: #92269B;
  --color-700: #67216D;
  --color-800: #431A47;
  --color-900: #29122B;
  --color-on-base: #141310;
}

// tailwind.config.js
colors: {
  heliotrope: {
    50: '#FDF0FE',
    100: '#FAD8FD',
    200: '#F5B1FC',
    300: '#EA7BF4',
    400: '#DA4BE7',
    500: '#BF28CD',
    600: '#92269B',
    700: '#67216D',
    800: '#431A47',
    900: '#29122B',
  },
}

$base: #F073FB;
$base-ink: #141310;
$base-50: #FDF0FE;
$base-100: #FAD8FD;
$base-200: #F5B1FC;
$base-300: #EA7BF4;
$base-400: #DA4BE7;
$base-500: #BF28CD;
$base-600: #92269B;
$base-700: #67216D;
$base-800: #431A47;
$base-900: #29122B;
$base-hover: #E82DF9;
$base-subtle: #F6DAF9;

{
    "color": {
        "base": {
            "value": "#F073FB",
            "type": "color"
        },
        "onBase": {
            "value": "#141310",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FDF0FE",
                "type": "color"
            },
            "100": {
                "value": "#FAD8FD",
                "type": "color"
            },
            "200": {
                "value": "#F5B1FC",
                "type": "color"
            },
            "300": {
                "value": "#EA7BF4",
                "type": "color"
            },
            "400": {
                "value": "#DA4BE7",
                "type": "color"
            },
            "500": {
                "value": "#BF28CD",
                "type": "color"
            },
            "600": {
                "value": "#92269B",
                "type": "color"
            },
            "700": {
                "value": "#67216D",
                "type": "color"
            },
            "800": {
                "value": "#431A47",
                "type": "color"
            },
            "900": {
                "value": "#29122B",
                "type": "color"
            }
        }
    }
}