Nearest named color: Bittersweet
#F7665C
#F7665C
Nearest named
Bittersweet
Family
Red
Lightness
69.1%
Chroma
0.180
Hue angle
26.8°
Temperature
Warm
Contrast on white
3.00:1 · Fail
Contrast on black
6.20:1 · AA
Web-safe
#FF6666
CSS oklch()
69% 0.18 27

#F7665C is a mid-toned, warm orange. On the Color Lab it reads bold and ownable. It carries a legible label as a UI accent and reproduces cleanly in print.

Palettes built on #F7665C

Not just a swatch — here's how #F7665C works with other colors. Named schemes with #F7665C in its natural role, and a note on why the supporting colors balance it.

Warm Autumn Interior Dominant · 5 colors

This palette keeps Bittersweet as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Desert Clay Center · 5 colors

Bittersweet holds the warm center of this desert palette with sand and clay beside it, a muted-sage accent and a dark-brown anchor.

Coastal Morning Lead · 5 colors

Bittersweet opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Japanese Sand Base · 5 colors

Bittersweet sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.

Minimal Editorial Surface · 5 colors

Bittersweet is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Bittersweet carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #F7665C actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 96/100
Warm
Reads warm and advancing — inviting, energetic, draws the eye forward.
Softness 46/100
Moderate
Middle-weight — neither delicate nor heavy.
Depth 33/100
Low
Mid depth — usable as an accent or a muted ground.
Naturalness 48/100
Moderate
Loosely natural — an earthy edge without being rustic.
Vintage feel 39/100
Low
A faint retro warmth without tipping into sepia.
Luxury 36/100
Low
Understated — leans refined without going austere.
Brand distinctiveness 69/100
High
Bold and ownable — memorable as a primary brand color.
UI accent fit 60/100
High
Strong interactive accent — visible and can carry a legible label.
Surface fit 26/100
Low
Too saturated or mid-toned for big areas — keep it to accents.
Print safety 80/100
Very high
Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #F7665C

For UI
For branding
For interior
For fashion
People also use #F7665C with

UI roles & guardrails

Primary action Safe as a filled button with near-black label. AA
Body text Do not use for body copy on light surfaces. Avoid
Large display Only on dark surfaces. Avoid
Background Pair with #141310 text at 6.2:1. Use
Subtle surface Use #F9E4E2 for cards and hover fills. Tint 80
Avoid beside #F79959 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #F7665C at work across the surfaces designers actually ship.

Website / UI
Northwind Sign up
Build faster.
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Dashboard
Revenue
$48.2k ▲ 12%
Brand
AVELINE
Studio
Poster
Nov 14 · 8PM
NIGHT
MARKET
Packaging
BLOOM
Botanical Wash
250 ml
Interior

Scales

ShadesBase darkened in 10% steps
TintsBase lifted toward white
TonesSaturation removed, lightness held
Monochromatic scaleDesign-system ready, 50–900

Every model

Export

:root {
  --color-base: #F7665C;
  --color-base-rgb: 247 102 92;
  --color-base-oklch: oklch(69.1% 0.180 26.8);
  --color-50: #FEF1F0;
  --color-100: #FDDAD8;
  --color-200: #FBB6B1;
  --color-300: #F2857D;
  --color-400: #E4584E;
  --color-500: #CB352A;
  --color-600: #9A3028;
  --color-700: #6C2823;
  --color-800: #461D1B;
  --color-900: #2B1412;
  --color-on-base: #141310;
}