What color is #F77960?

#F77960 is a light, vivid red. In RGB it is rgb(247, 121, 96), and in HSL hsl(10, 90%, 67%).

Is #F77960 accessible as text?

On white, #F77960 has a contrast ratio of 2.67:1 (fails WCAG AA for body text); on black it is 7.86:1 (passes). For text placed on #F77960, use black for the best readability.

What is the closest Tailwind color to #F77960?

The nearest Tailwind CSS token is red-400 (#FF6467).

What colors go well with #F77960?

#F77960 pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #5FDDF7. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #F77960 below.

Is #F77960 good for buttons?

#F77960 works well for buttons and highlights, but use black text on #F77960 — white text only reaches 2.67:1, below the 4.5:1 needed for normal-size labels.

Is #F77960 the same as CSS salmon?

No — #F77960 is not the CSS named color salmon, but salmon (#FA8072) is the closest CSS named color.

#F77960 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #F77960

Not just a swatch — here's how #F77960 works with other colors. Named schemes with #F77960 in its natural role, and a note on why the supporting colors balance it.

Warm Autumn Interior Dominant · 5 colors

Dominant #F77960 Secondary #B76324 Accent #777743 Surface #F4ECDD Anchor #3B2A20

This palette keeps Bittersweet as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Desert Clay Center · 5 colors

Center #F77960 Surface #E3CEA8 Secondary #B17957 Accent #97976D Anchor #3E2C21

Bittersweet holds the warm center of this desert palette with sand and clay beside it, a muted-sage accent and a dark-brown anchor.

Coastal Morning Lead · 5 colors

Lead #F77960 Accent #ADC3B3 Surface #E6D7BE Secondary #9BA09E Anchor #28314B

Bittersweet opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Japanese Sand Base · 5 colors

Base #F77960 Surface #F0E9DC Highlight #F7F1E7 Secondary #BBAE9F Ink #2B2723

Bittersweet sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #F77960 Secondary #F3C4B9 Support #9B9186 Ink #17140F

Bittersweet is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Bittersweet carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #F77960 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 95/100

Warm

Reads warm and advancing — inviting, energetic, draws the eye forward.

Softness 50/100

Moderate

Middle-weight — neither delicate nor heavy.

Depth 29/100

Low

Airy and open — recedes, leaves the composition light.

Naturalness 76/100

High

Organic, earthy character — at home in wellness, food and craft brands.

Vintage feel 46/100

Moderate

A faint retro warmth without tipping into sepia.

Luxury 34/100

Low

Understated — leans refined without going austere.

Brand distinctiveness 62/100

High

Bold and ownable — memorable as a primary brand color.

UI accent fit 54/100

Moderate

Workable accent with care around contrast.

Surface fit 28/100

Low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 83/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #F77960

For UI

For branding

For interior

For fashion

People also use #F77960 with

Persian Pink Sunglow Sky Blue Gainsboro Taupe

UI roles & guardrails

Primary action Safe as a filled button with near-black label. AA

Body text Do not use for body copy on light surfaces. Avoid

Large display Only on dark surfaces. Avoid

Background Pair with #141310 text at 7.0:1. Use

Subtle surface Use #F9E7E3 for cards and hover fills. Tint 80

Avoid beside #F7AB5F — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #F77960 at work across the surfaces designers actually ship.

Website / UI

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Build faster.

A working theme, generated in seconds.

Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #F77960;
  --color-base-rgb: 247 121 96;
  --color-base-oklch: oklch(71.8% 0.160 32.7);
  --color-50: #FEF3F0;
  --color-100: #FDDED8;
  --color-200: #FBBEB2;
  --color-300: #F2917E;
  --color-400: #E3674F;
  --color-500: #CA462B;
  --color-600: #993C29;
  --color-700: #6C2F23;
  --color-800: #46221B;
  --color-900: #2B1612;
  --color-on-base: #141310;
}

// tailwind.config.js
colors: {
  bittersweet: {
    50: '#FEF3F0',
    100: '#FDDED8',
    200: '#FBBEB2',
    300: '#F2917E',
    400: '#E3674F',
    500: '#CA462B',
    600: '#993C29',
    700: '#6C2F23',
    800: '#46221B',
    900: '#2B1612',
  },
}

$base: #F77960;
$base-ink: #141310;
$base-50: #FEF3F0;
$base-100: #FDDED8;
$base-200: #FBBEB2;
$base-300: #F2917E;
$base-400: #E3674F;
$base-500: #CA462B;
$base-600: #993C29;
$base-700: #6C2F23;
$base-800: #46221B;
$base-900: #2B1612;
$base-hover: #F3421E;
$base-subtle: #F7DAD4;

{
    "color": {
        "base": {
            "value": "#F77960",
            "type": "color"
        },
        "onBase": {
            "value": "#141310",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FEF3F0",
                "type": "color"
            },
            "100": {
                "value": "#FDDED8",
                "type": "color"
            },
            "200": {
                "value": "#FBBEB2",
                "type": "color"
            },
            "300": {
                "value": "#F2917E",
                "type": "color"
            },
            "400": {
                "value": "#E3674F",
                "type": "color"
            },
            "500": {
                "value": "#CA462B",
                "type": "color"
            },
            "600": {
                "value": "#993C29",
                "type": "color"
            },
            "700": {
                "value": "#6C2F23",
                "type": "color"
            },
            "800": {
                "value": "#46221B",
                "type": "color"
            },
            "900": {
                "value": "#2B1612",
                "type": "color"
            }
        }
    }
}

Palettes built on #F77960

Color Lab

Pairs with #F77960

UI roles & guardrails

In real applications

Scales

Every model

Export