Nearest named color: Salmon
#F98073
#F98073
Nearest named
Salmon
Family
Red
Lightness
73.4%
Chroma
0.150
Hue angle
27.6°
Temperature
Warm
Contrast on white
2.51:1 · Fail
Contrast on black
7.40:1 · AAA
Web-safe
#FF9966
CSS oklch()
73% 0.15 28

#F98073 is a mid-toned, warm orange. On the Color Lab it reads organic and grounded. It reproduces cleanly in print.

Palettes built on #F98073

Not just a swatch — here's how #F98073 works with other colors. Named schemes with #F98073 in its natural role, and a note on why the supporting colors balance it.

Warm Autumn Interior Dominant · 5 colors

This palette keeps Salmon as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Desert Clay Center · 5 colors

Salmon holds the warm center of this desert palette with sand and clay beside it, a muted-sage accent and a dark-brown anchor.

Coastal Morning Lead · 5 colors

Salmon opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Japanese Sand Base · 5 colors

Salmon sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.

Minimal Editorial Surface · 5 colors

Salmon is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Salmon carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #F98073 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 91/100
Warm
Reads warm and advancing — inviting, energetic, draws the eye forward.
Softness 53/100
Moderate
Middle-weight — neither delicate nor heavy.
Depth 28/100
Low
Airy and open — recedes, leaves the composition light.
Naturalness 78/100
High
Organic, earthy character — at home in wellness, food and craft brands.
Vintage feel 48/100
Moderate
A faint retro warmth without tipping into sepia.
Luxury 33/100
Low
Understated — leans refined without going austere.
Brand distinctiveness 58/100
Moderate
Recognisable but shares space with nearby hues.
UI accent fit 49/100
Moderate
Workable accent with care around contrast.
Surface fit 30/100
Low
Too saturated or mid-toned for big areas — keep it to accents.
Print safety 84/100
Very high
Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #F98073

For UI
For branding
For interior
For fashion
People also use #F98073 with

UI roles & guardrails

Primary action Safe as a filled button with near-black label. AAA
Body text Do not use for body copy on light surfaces. Avoid
Large display Only on dark surfaces. Avoid
Background Pair with #141310 text at 7.4:1. Use
Subtle surface Use #FAE8E6 for cards and hover fills. Tint 80
Avoid beside #F9AC71 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #F98073 at work across the surfaces designers actually ship.

Website / UI
Northwind Sign up
Build faster.
A working theme, generated in seconds.
Dashboard
Revenue
$48.2k ▲ 12%
Brand
AVELINE
Studio
Poster
Nov 14 · 8PM
NIGHT
MARKET
Packaging
BLOOM
Botanical Wash
250 ml
Interior

Scales

ShadesBase darkened in 10% steps
TintsBase lifted toward white
TonesSaturation removed, lightness held
Monochromatic scaleDesign-system ready, 50–900

Every model

Export

:root {
  --color-base: #F98073;
  --color-base-rgb: 249 128 115;
  --color-base-oklch: oklch(73.4% 0.150 27.6);
  --color-50: #FEF2F0;
  --color-100: #FDDCD8;
  --color-200: #FCB8B1;
  --color-300: #F3887C;
  --color-400: #E55C4D;
  --color-500: #CB3A29;
  --color-600: #9A3328;
  --color-700: #6D2A22;
  --color-800: #471F1A;
  --color-900: #2B1512;
  --color-on-base: #141310;
}