#FD5B99 is a mid-toned, warm red. On the Color Lab it reads clean and engineered, bold and ownable. It reproduces cleanly in print.
Not just a swatch — here's how #FD5B99 works with other colors. Named schemes with #FD5B99 in its natural role, and a note on why the supporting colors balance it.
Strawberry glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
Strawberry sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Strawberry sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.
This palette keeps Strawberry as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.
Strawberry is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Strawberry carrying the quiet middle.
How #FD5B99 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #FD5B99 at work across the surfaces designers actually ship.
:root {
--color-base: #FD5B99;
--color-base-rgb: 253 91 153;
--color-base-oklch: oklch(70.1% 0.203 0.2);
--color-50: #FEF0F6;
--color-100: #FDD8E6;
--color-200: #FCB1CD;
--color-300: #F778A9;
--color-400: #EA4886;
--color-500: #D12466;
--color-600: #9E2453;
--color-700: #6F203E;
--color-800: #48192B;
--color-900: #2C111C;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
strawberry: {
50: '#FEF0F6',
100: '#FDD8E6',
200: '#FCB1CD',
300: '#F778A9',
400: '#EA4886',
500: '#D12466',
600: '#9E2453',
700: '#6F203E',
800: '#48192B',
900: '#2C111C',
},
}
$base: #FD5B99; $base-ink: #141310; $base-50: #FEF0F6; $base-100: #FDD8E6; $base-200: #FCB1CD; $base-300: #F778A9; $base-400: #EA4886; $base-500: #D12466; $base-600: #9E2453; $base-700: #6F203E; $base-800: #48192B; $base-900: #2C111C; $base-hover: #FD156E; $base-subtle: #F9D3E1;
{
"color": {
"base": {
"value": "#FD5B99",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#FEF0F6",
"type": "color"
},
"100": {
"value": "#FDD8E6",
"type": "color"
},
"200": {
"value": "#FCB1CD",
"type": "color"
},
"300": {
"value": "#F778A9",
"type": "color"
},
"400": {
"value": "#EA4886",
"type": "color"
},
"500": {
"value": "#D12466",
"type": "color"
},
"600": {
"value": "#9E2453",
"type": "color"
},
"700": {
"value": "#6F203E",
"type": "color"
},
"800": {
"value": "#48192B",
"type": "color"
},
"900": {
"value": "#2C111C",
"type": "color"
}
}
}
}