What color is #FF1540?

#FF1540 is a medium, vivid red. In RGB it is rgb(255, 21, 64), and in HSL hsl(349, 100%, 54%).

Is #FF1540 accessible as text?

On white, #FF1540 has a contrast ratio of 3.87:1 (fails WCAG AA for body text); on black it is 5.43:1 (passes). For text placed on #FF1540, use black for the best readability.

What is the closest Tailwind color to #FF1540?

The nearest Tailwind CSS token is red-500 (#FB2C36).

What colors go well with #FF1540?

#FF1540 pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #14FFD4. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #FF1540 below.

Is #FF1540 good for buttons?

#FF1540 works well for buttons and highlights, but use black text on #FF1540 — white text only reaches 3.87:1, below the 4.5:1 needed for normal-size labels.

Is #FF1540 the same as CSS red?

No — #FF1540 is not the CSS named color red, but red (#FF0000) is the closest CSS named color.

#FF1540 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #FF1540

Not just a swatch — here's how #FF1540 works with other colors. Named schemes with #FF1540 in its natural role, and a note on why the supporting colors balance it.

Sunset Warmth Glow · 5 colors

Glow #FF1540 Secondary #E76E55 Accent #EB9B36 Anchor #5C3951 Surface #F5E8D6

Neon Red glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.

Japanese Sand Base · 5 colors

Base #FF1540 Surface #F0E8DC Highlight #F7F1E7 Secondary #BBAEA0 Ink #2B2723

Neon Red sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.

Warm Autumn Interior Dominant · 5 colors

Dominant #FF1540 Secondary #B76327 Accent #787742 Surface #F4EBDD Anchor #3B2A21

This palette keeps Neon Red as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #FF1540 Secondary #E9A09E Support #9B9087 Ink #17140F

Neon Red is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Neon Red carrying the quiet middle.

Luxury Packaging Feature · 5 colors

Feature #FF1540 Anchor #141210 Accent #D19E4E Secondary #322524 Surface #F3EDE3

Neon Red carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.

Build a working theme in the generator →

Color Lab

How #FF1540 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 94/100

Warm

Reads warm and advancing — inviting, energetic, draws the eye forward.

Softness 33/100

Low

Middle-weight — neither delicate nor heavy.

Depth 40/100

Moderate

Mid depth — usable as an accent or a muted ground.

Naturalness 5/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 11/100

Very low

Clean and current — no dusty, aged cast.

Luxury 37/100

Low

Understated — leans refined without going austere.

Brand distinctiveness 96/100

Very high

Bold and ownable — memorable as a primary brand color.

UI accent fit 51/100

Moderate

Workable accent with care around contrast.

Surface fit 20/100

Low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 73/100

High

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #FF1540

For UI

For branding

For interior

For fashion

People also use #FF1540 with

Fuchsia Pumpkin Turquoise Gainsboro Taupe

UI roles & guardrails

Primary action Safe as a filled button with near-black label. AA

Body text Do not use for body copy on light surfaces. Avoid

Large display Fine for headings 24px+ on white. Pass

Background Pair with #141310 text at 4.8:1. Use

Subtle surface Use #F8D7DD for cards and hover fills. Tint 80

Avoid beside #FF3814 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #FF1540 at work across the surfaces designers actually ship.

Website / UI

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Build faster.

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #FF1540;
  --color-base-rgb: 255 21 64;
  --color-base-oklch: oklch(63.6% 0.250 21.6);
  --color-50: #FEF0F3;
  --color-100: #FDD8DF;
  --color-200: #FCB1BE;
  --color-300: #F8778F;
  --color-400: #EC4665;
  --color-500: #D22243;
  --color-600: #9F2339;
  --color-700: #701F2E;
  --color-800: #481821;
  --color-900: #2C1116;
  --color-on-base: #141310;
}

// tailwind.config.js
colors: {
  neon-red: {
    50: '#FEF0F3',
    100: '#FDD8DF',
    200: '#FCB1BE',
    300: '#F8778F',
    400: '#EC4665',
    500: '#D22243',
    600: '#9F2339',
    700: '#701F2E',
    800: '#481821',
    900: '#2C1116',
  },
}

$base: #FF1540;
$base-ink: #141310;
$base-50: #FEF0F3;
$base-100: #FDD8DF;
$base-200: #FCB1BE;
$base-300: #F8778F;
$base-400: #EC4665;
$base-500: #D22243;
$base-600: #9F2339;
$base-700: #701F2E;
$base-800: #481821;
$base-900: #2C1116;
$base-hover: #DC0028;
$base-subtle: #F7C1CB;

{
    "color": {
        "base": {
            "value": "#FF1540",
            "type": "color"
        },
        "onBase": {
            "value": "#141310",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FEF0F3",
                "type": "color"
            },
            "100": {
                "value": "#FDD8DF",
                "type": "color"
            },
            "200": {
                "value": "#FCB1BE",
                "type": "color"
            },
            "300": {
                "value": "#F8778F",
                "type": "color"
            },
            "400": {
                "value": "#EC4665",
                "type": "color"
            },
            "500": {
                "value": "#D22243",
                "type": "color"
            },
            "600": {
                "value": "#9F2339",
                "type": "color"
            },
            "700": {
                "value": "#701F2E",
                "type": "color"
            },
            "800": {
                "value": "#481821",
                "type": "color"
            },
            "900": {
                "value": "#2C1116",
                "type": "color"
            }
        }
    }
}