#0707EF is a deep, cool violet. On the Color Lab it reads clean and engineered, bold and ownable. It sits well as a supporting tone.
Not just a swatch — here's how #0707EF works with other colors. Named schemes with #0707EF in its natural role, and a note on why the supporting colors balance it.
Blue is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Blue.
Blue opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Blue sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Blue is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Blue carrying the quiet middle.
Blue glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
How #0707EF actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #0707EF at work across the surfaces designers actually ship.
:root {
--color-base: #0707EF;
--color-base-rgb: 7 7 239;
--color-base-oklch: oklch(43.4% 0.296 264.6);
--color-50: #F0F0FE;
--color-100: #D8D8FD;
--color-200: #B1B1FC;
--color-300: #7B7BF4;
--color-400: #4B4BE7;
--color-500: #2828CD;
--color-600: #26269B;
--color-700: #21216D;
--color-800: #1A1A47;
--color-900: #12122B;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
blue: {
50: '#F0F0FE',
100: '#D8D8FD',
200: '#B1B1FC',
300: '#7B7BF4',
400: '#4B4BE7',
500: '#2828CD',
600: '#26269B',
700: '#21216D',
800: '#1A1A47',
900: '#12122B',
},
}
$base: #0707EF; $base-ink: #FFFFFF; $base-50: #F0F0FE; $base-100: #D8D8FD; $base-200: #B1B1FC; $base-300: #7B7BF4; $base-400: #4B4BE7; $base-500: #2828CD; $base-600: #26269B; $base-700: #21216D; $base-800: #1A1A47; $base-900: #12122B; $base-hover: #0606BE; $base-subtle: #BBBBF4;
{
"color": {
"base": {
"value": "#0707EF",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F0F0FE",
"type": "color"
},
"100": {
"value": "#D8D8FD",
"type": "color"
},
"200": {
"value": "#B1B1FC",
"type": "color"
},
"300": {
"value": "#7B7BF4",
"type": "color"
},
"400": {
"value": "#4B4BE7",
"type": "color"
},
"500": {
"value": "#2828CD",
"type": "color"
},
"600": {
"value": "#26269B",
"type": "color"
},
"700": {
"value": "#21216D",
"type": "color"
},
"800": {
"value": "#1A1A47",
"type": "color"
},
"900": {
"value": "#12122B",
"type": "color"
}
}
}
}