#190428 is a deep, temperate magenta. On the Color Lab it reads clean and engineered, quietly premium. It is too dark to lead as a primary accent and reproduces cleanly in print.
Not just a swatch — here's how #190428 works with other colors. Named schemes with #190428 in its natural role, and a note on why the supporting colors balance it.
Jet Black plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Jet Black sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.
Jet Black carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Jet Black is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Jet Black carrying the quiet middle.
Jet Black sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
How #190428 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #190428 at work across the surfaces designers actually ship.
:root {
--color-base: #190428;
--color-base-rgb: 25 4 40;
--color-base-oklch: oklch(17.4% 0.073 307.8);
--color-50: #F8F0FE;
--color-100: #EED9FC;
--color-200: #DCB5F8;
--color-300: #C083ED;
--color-400: #A455DD;
--color-500: #8632C3;
--color-600: #692E94;
--color-700: #4D2669;
--color-800: #341D44;
--color-900: #20142A;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
jet-black: {
50: '#F8F0FE',
100: '#EED9FC',
200: '#DCB5F8',
300: '#C083ED',
400: '#A455DD',
500: '#8632C3',
600: '#692E94',
700: '#4D2669',
800: '#341D44',
900: '#20142A',
},
}
$base: #190428; $base-ink: #FFFFFF; $base-50: #F8F0FE; $base-100: #EED9FC; $base-200: #DCB5F8; $base-300: #C083ED; $base-400: #A455DD; $base-500: #8632C3; $base-600: #692E94; $base-700: #4D2669; $base-800: #341D44; $base-900: #20142A; $base-hover: #150321; $base-subtle: #C18EE5;
{
"color": {
"base": {
"value": "#190428",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F8F0FE",
"type": "color"
},
"100": {
"value": "#EED9FC",
"type": "color"
},
"200": {
"value": "#DCB5F8",
"type": "color"
},
"300": {
"value": "#C083ED",
"type": "color"
},
"400": {
"value": "#A455DD",
"type": "color"
},
"500": {
"value": "#8632C3",
"type": "color"
},
"600": {
"value": "#692E94",
"type": "color"
},
"700": {
"value": "#4D2669",
"type": "color"
},
"800": {
"value": "#341D44",
"type": "color"
},
"900": {
"value": "#20142A",
"type": "color"
}
}
}
}