#280751 is a deep, cool purple. On the Color Lab it reads clean and engineered, quietly premium. It is too dark to lead as a primary accent and reproduces cleanly in print.
Not just a swatch — here's how #280751 works with other colors. Named schemes with #280751 in its natural role, and a note on why the supporting colors balance it.
Russian Violet carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Russian Violet adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Russian Violet.
Russian Violet opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Russian Violet sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Russian Violet is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Russian Violet carrying the quiet middle.
How #280751 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #280751 at work across the surfaces designers actually ship.
:root {
--color-base: #280751;
--color-base-rgb: 40 7 81;
--color-base-oklch: oklch(24.4% 0.120 296.0);
--color-50: #F7F0FE;
--color-100: #E9D8FD;
--color-200: #D3B4F8;
--color-300: #B281EE;
--color-400: #9253DF;
--color-500: #7330C4;
--color-600: #5C2D95;
--color-700: #442569;
--color-800: #2E1C45;
--color-900: #1D132A;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
russian-violet: {
50: '#F7F0FE',
100: '#E9D8FD',
200: '#D3B4F8',
300: '#B281EE',
400: '#9253DF',
500: '#7330C4',
600: '#5C2D95',
700: '#442569',
800: '#2E1C45',
900: '#1D132A',
},
}
$base: #280751; $base-ink: #FFFFFF; $base-50: #F7F0FE; $base-100: #E9D8FD; $base-200: #D3B4F8; $base-300: #B281EE; $base-400: #9253DF; $base-500: #7330C4; $base-600: #5C2D95; $base-700: #442569; $base-800: #2E1C45; $base-900: #1D132A; $base-hover: #200640; $base-subtle: #BB97E8;
{
"color": {
"base": {
"value": "#280751",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F7F0FE",
"type": "color"
},
"100": {
"value": "#E9D8FD",
"type": "color"
},
"200": {
"value": "#D3B4F8",
"type": "color"
},
"300": {
"value": "#B281EE",
"type": "color"
},
"400": {
"value": "#9253DF",
"type": "color"
},
"500": {
"value": "#7330C4",
"type": "color"
},
"600": {
"value": "#5C2D95",
"type": "color"
},
"700": {
"value": "#442569",
"type": "color"
},
"800": {
"value": "#2E1C45",
"type": "color"
},
"900": {
"value": "#1D132A",
"type": "color"
}
}
}
}