What color is #391950?

#391950 is a dark violet. In RGB it is rgb(57, 25, 80), and in HSL hsl(275, 52%, 21%).

Is #391950 accessible as text?

On white, #391950 has a contrast ratio of 14.70:1 (passes WCAG AA for body text); on black it is 1.43:1 (fails). For text placed on #391950, use white for the best readability.

What is the closest Tailwind color to #391950?

The nearest Tailwind CSS token is purple-950 (#3C0366).

What colors go well with #391950?

#391950 pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #31511A. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #391950 below.

Is #391950 good for buttons?

#391950 works well for buttons and highlights, but use white text on #391950 — black text only reaches 1.43:1, below the 4.5:1 needed for normal-size labels.

Is #391950 the same as CSS midnightblue?

No — #391950 is not the CSS named color midnightblue, but midnightblue (#191970) is the closest CSS named color by perceptual color distance — it sits in a different color family, so treat it as a rough reference, not a match.

#391950 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #391950

Not just a swatch — here's how #391950 works with other colors. Named schemes with #391950 in its natural role, and a note on why the supporting colors balance it.

Luxury Packaging Feature · 5 colors

Feature #391950 Anchor #141210 Accent #D99955 Secondary #2C2631 Surface #F3ECE3

Russian Violet carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.

Moody Editorial Color · 5 colors

Color #391950 Anchor #2A2A2E Secondary #6E6E74 Surface #EEE5DA Accent #1D021F

Russian Violet adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Russian Violet.

Coastal Morning Lead · 5 colors

Lead #391950 Accent #A5C4C4 Surface #E9D6BF Secondary #9AA0A1 Anchor #23334B

Russian Violet opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Berry & Cream Lead · 5 colors

Lead #391950 Surface #F5E6D7 Anchor #5C213F Accent #E5C2C7 Secondary #332B2F

Russian Violet sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Minimal Editorial Surface · 5 colors

Surface #F8F4EF Accent #391950 Secondary #554B5F Support #9C9088 Ink #18140F

Russian Violet is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Russian Violet carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #391950 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 44/100

Neutral

Balanced temperature — flexible, sits between warm and cool schemes.

Softness 26/100

Low

Firm and assertive — carries weight and contrast.

Depth 71/100

High

Deep and grounding — anchors a layout, strong dark-mode base.

Naturalness 0/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 44/100

Moderate

A faint retro warmth without tipping into sepia.

Luxury 75/100

High

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 38/100

Low

Recognisable but shares space with nearby hues.

UI accent fit 34/100

Low

Workable accent with care around contrast.

Surface fit 36/100

Low

Usable as a tinted surface in measured doses.

Print safety 88/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #391950

For UI

For branding

For interior

For fashion

People also use #391950 with

Midnight Blue Tyrian Purple Army Green Gainsboro Onyx

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 14.7:1. Use

Subtle surface Use #D9C8E6 for cards and hover fills. Tint 80

Avoid beside #4D1A51 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #391950 at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #391950;
  --color-base-rgb: 57 25 80;
  --color-base-oklch: oklch(29.0% 0.099 308.2);
  --color-50: #F8F3FC;
  --color-100: #ECDFF6;
  --color-200: #DAC1EB;
  --color-300: #BD96D9;
  --color-400: #A06EC4;
  --color-500: #824DA8;
  --color-600: #664181;
  --color-700: #4B325C;
  --color-800: #33243D;
  --color-900: #201826;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  russian-violet: {
    50: '#F8F3FC',
    100: '#ECDFF6',
    200: '#DAC1EB',
    300: '#BD96D9',
    400: '#A06EC4',
    500: '#824DA8',
    600: '#664181',
    700: '#4B325C',
    800: '#33243D',
    900: '#201826',
  },
}

$base: #391950;
$base-ink: #FFFFFF;
$base-50: #F8F3FC;
$base-100: #ECDFF6;
$base-200: #DAC1EB;
$base-300: #BD96D9;
$base-400: #A06EC4;
$base-500: #824DA8;
$base-600: #664181;
$base-700: #4B325C;
$base-800: #33243D;
$base-900: #201826;
$base-hover: #2F1541;
$base-subtle: #C7ABDA;

{
    "color": {
        "base": {
            "value": "#391950",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#F8F3FC",
                "type": "color"
            },
            "100": {
                "value": "#ECDFF6",
                "type": "color"
            },
            "200": {
                "value": "#DAC1EB",
                "type": "color"
            },
            "300": {
                "value": "#BD96D9",
                "type": "color"
            },
            "400": {
                "value": "#A06EC4",
                "type": "color"
            },
            "500": {
                "value": "#824DA8",
                "type": "color"
            },
            "600": {
                "value": "#664181",
                "type": "color"
            },
            "700": {
                "value": "#4B325C",
                "type": "color"
            },
            "800": {
                "value": "#33243D",
                "type": "color"
            },
            "900": {
                "value": "#201826",
                "type": "color"
            }
        }
    }
}