#43069F is a deep, cool purple. On the Color Lab it reads clean and engineered, quietly premium. It sits well as a supporting tone.
Not just a swatch — here's how #43069F works with other colors. Named schemes with #43069F in its natural role, and a note on why the supporting colors balance it.
Indigo carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Indigo adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Indigo.
Indigo is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Indigo carrying the quiet middle.
Indigo opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Indigo glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
How #43069F actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #43069F at work across the surfaces designers actually ship.
:root {
--color-base: #43069F;
--color-base-rgb: 67 6 159;
--color-base-oklch: oklch(36.4% 0.203 288.4);
--color-50: #F6F0FE;
--color-100: #E7D8FD;
--color-200: #CFB1FC;
--color-300: #AC7CF4;
--color-400: #8A4CE6;
--color-500: #6A29CC;
--color-600: #55279B;
--color-700: #40226D;
--color-800: #2C1A47;
--color-900: #1C122B;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
indigo: {
50: '#F6F0FE',
100: '#E7D8FD',
200: '#CFB1FC',
300: '#AC7CF4',
400: '#8A4CE6',
500: '#6A29CC',
600: '#55279B',
700: '#40226D',
800: '#2C1A47',
900: '#1C122B',
},
}
$base: #43069F; $base-ink: #FFFFFF; $base-50: #F6F0FE; $base-100: #E7D8FD; $base-200: #CFB1FC; $base-300: #AC7CF4; $base-400: #8A4CE6; $base-500: #6A29CC; $base-600: #55279B; $base-700: #40226D; $base-800: #2C1A47; $base-900: #1C122B; $base-hover: #35057E; $base-subtle: #C4A6F0;
{
"color": {
"base": {
"value": "#43069F",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F6F0FE",
"type": "color"
},
"100": {
"value": "#E7D8FD",
"type": "color"
},
"200": {
"value": "#CFB1FC",
"type": "color"
},
"300": {
"value": "#AC7CF4",
"type": "color"
},
"400": {
"value": "#8A4CE6",
"type": "color"
},
"500": {
"value": "#6A29CC",
"type": "color"
},
"600": {
"value": "#55279B",
"type": "color"
},
"700": {
"value": "#40226D",
"type": "color"
},
"800": {
"value": "#2C1A47",
"type": "color"
},
"900": {
"value": "#1C122B",
"type": "color"
}
}
}
}