What color is #470DF4?

#470DF4 is a medium, vivid indigo. In RGB it is rgb(71, 13, 244), and in HSL hsl(255, 91%, 50%).

Is #470DF4 accessible as text?

On white, #470DF4 has a contrast ratio of 7.98:1 (passes WCAG AA for body text); on black it is 2.63:1 (fails). For text placed on #470DF4, use white for the best readability.

What is the closest Tailwind color to #470DF4?

The nearest Tailwind CSS token is indigo-600 (#4F39F6).

What colors go well with #470DF4?

#470DF4 pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #BAF40B. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #470DF4 below.

Is #470DF4 good for buttons?

#470DF4 works well for buttons and highlights, but use white text on #470DF4 — black text only reaches 2.63:1, below the 4.5:1 needed for normal-size labels.

Is #470DF4 the same as CSS blue?

No — #470DF4 is not the CSS named color blue, but blue (#0000FF) is the closest CSS named color.

#470DF4 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #470DF4

Not just a swatch — here's how #470DF4 works with other colors. Named schemes with #470DF4 in its natural role, and a note on why the supporting colors balance it.

Tech Product Signal · 5 colors

Signal #470DF4 Surface #14161A Highlight #F4F6F8 Secondary #5B6672 Accent #605AFF

Ultramarine is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Ultramarine.

Berry & Cream Lead · 5 colors

Lead #470DF4 Surface #F6E5D8 Anchor #5B2142 Accent #E5C2C9 Secondary #322B2F

Ultramarine sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Minimal Editorial Surface · 5 colors

Surface #F8F4EF Accent #470DF4 Secondary #737DBE Support #9D9088 Ink #18140F

Ultramarine is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Ultramarine carrying the quiet middle.

Coastal Morning Lead · 5 colors

Lead #470DF4 Accent #A5C4C2 Surface #EAD5BF Secondary #9AA0A1 Anchor #22344A

Ultramarine opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Sunset Warmth Glow · 5 colors

Glow #470DF4 Secondary #E86A72 Accent #F6924E Anchor #583B57 Surface #F7E7D7

Ultramarine glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.

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Color Lab

How #470DF4 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 16/100

Cool

Reads cool and recessive — calming, technical, good for trust-led UI.

Softness 21/100

Low

Firm and assertive — carries weight and contrast.

Depth 60/100

High

Mid depth — usable as an accent or a muted ground.

Naturalness 0/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 0/100

Very low

Clean and current — no dusty, aged cast.

Luxury 47/100

Moderate

Understated — leans refined without going austere.

Brand distinctiveness 100/100

Very high

Bold and ownable — memorable as a primary brand color.

UI accent fit 40/100

Moderate

Workable accent with care around contrast.

Surface fit 10/100

Very low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 55/100

Moderate

Prints close, with a slight loss of vibrancy.

Pairs with #470DF4

For UI

For branding

For interior

For fashion

People also use #470DF4 with

Royal Blue Electric Purple Yellow Green Gainsboro Russian Violet

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 8.0:1. Use

Subtle surface Use #DDD5F6 for cards and hover fills. Tint 80

Avoid beside #930BF4 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #470DF4 at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #470DF4;
  --color-base-rgb: 71 13 244;
  --color-base-oklch: oklch(46.9% 0.285 276.6);
  --color-50: #F4F0FE;
  --color-100: #E1D8FD;
  --color-200: #C4B1FB;
  --color-300: #9A7DF2;
  --color-400: #734EE4;
  --color-500: #522ACB;
  --color-600: #45289A;
  --color-700: #35236C;
  --color-800: #261B46;
  --color-900: #18122B;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  ultramarine: {
    50: '#F4F0FE',
    100: '#E1D8FD',
    200: '#C4B1FB',
    300: '#9A7DF2',
    400: '#734EE4',
    500: '#522ACB',
    600: '#45289A',
    700: '#35236C',
    800: '#261B46',
    900: '#18122B',
  },
}

$base: #470DF4;
$base-ink: #FFFFFF;
$base-50: #F4F0FE;
$base-100: #E1D8FD;
$base-200: #C4B1FB;
$base-300: #9A7DF2;
$base-400: #734EE4;
$base-500: #522ACB;
$base-600: #45289A;
$base-700: #35236C;
$base-800: #261B46;
$base-900: #18122B;
$base-hover: #3809C3;
$base-subtle: #CCBEF3;

{
    "color": {
        "base": {
            "value": "#470DF4",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#F4F0FE",
                "type": "color"
            },
            "100": {
                "value": "#E1D8FD",
                "type": "color"
            },
            "200": {
                "value": "#C4B1FB",
                "type": "color"
            },
            "300": {
                "value": "#9A7DF2",
                "type": "color"
            },
            "400": {
                "value": "#734EE4",
                "type": "color"
            },
            "500": {
                "value": "#522ACB",
                "type": "color"
            },
            "600": {
                "value": "#45289A",
                "type": "color"
            },
            "700": {
                "value": "#35236C",
                "type": "color"
            },
            "800": {
                "value": "#261B46",
                "type": "color"
            },
            "900": {
                "value": "#18122B",
                "type": "color"
            }
        }
    }
}

Palettes built on #470DF4

Color Lab

Pairs with #470DF4

UI roles & guardrails

In real applications

Scales

Every model

Export