What color is #490CAB?

#490CAB is a dark, vivid violet. In RGB it is rgb(73, 12, 171), and in HSL hsl(263, 87%, 36%).

Is #490CAB accessible as text?

On white, #490CAB has a contrast ratio of 10.92:1 (passes WCAG AA for body text); on black it is 1.92:1 (fails). For text placed on #490CAB, use white for the best readability.

What is the closest Tailwind color to #490CAB?

The nearest Tailwind CSS token is violet-900 (#4D179A).

What colors go well with #490CAB?

#490CAB pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #6EAC0C. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #490CAB below.

Is #490CAB good for buttons?

#490CAB works well for buttons and highlights, but use white text on #490CAB — black text only reaches 1.92:1, below the 4.5:1 needed for normal-size labels.

Is #490CAB the same as CSS indigo?

No — #490CAB is not the CSS named color indigo, but indigo (#4B0082) is the closest CSS named color.

#490CAB Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #490CAB

Not just a swatch — here's how #490CAB works with other colors. Named schemes with #490CAB in its natural role, and a note on why the supporting colors balance it.

Tech Product Signal · 5 colors

Signal #490CAB Surface #14161A Highlight #F4F6F8 Secondary #5B6672 Accent #6647C9

Indigo is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Indigo.

Berry & Cream Lead · 5 colors

Lead #490CAB Surface #F5E5D7 Anchor #5C2141 Accent #E5C2C8 Secondary #332B2F

Indigo sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Minimal Editorial Surface · 5 colors

Surface #F8F4EF Accent #490CAB Secondary #696493 Support #9D9088 Ink #18140F

Indigo is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Indigo carrying the quiet middle.

Coastal Morning Lead · 5 colors

Lead #490CAB Accent #A5C4C3 Surface #E9D6BF Secondary #9AA0A1 Anchor #22334A

Indigo opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Sunset Warmth Glow · 5 colors

Glow #490CAB Secondary #E86A6E Accent #F5934B Anchor #583B57 Surface #F7E7D7

Indigo glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.

Build a working theme in the generator →

Color Lab

How #490CAB actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 24/100

Cool

Reads cool and recessive — calming, technical, good for trust-led UI.

Softness 24/100

Low

Firm and assertive — carries weight and contrast.

Depth 66/100

High

Deep and grounding — anchors a layout, strong dark-mode base.

Naturalness 0/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 17/100

Very low

Clean and current — no dusty, aged cast.

Luxury 59/100

Moderate

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 82/100

Very high

Bold and ownable — memorable as a primary brand color.

UI accent fit 57/100

Moderate

Workable accent with care around contrast.

Surface fit 15/100

Very low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 71/100

High

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #490CAB

For UI

For branding

For interior

For fashion

People also use #490CAB with

Medium Blue Mauveine Olive Drab Gainsboro Russian Violet

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 10.9:1. Use

Subtle surface Use #DACAF3 for cards and hover fills. Tint 80

Avoid beside #7E0CAC — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #490CAB at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #490CAB;
  --color-base-rgb: 73 12 171;
  --color-base-oklch: oklch(38.6% 0.213 288.3);
  --color-50: #F6F0FE;
  --color-100: #E6D8FD;
  --color-200: #CEB3FA;
  --color-300: #AA7FF0;
  --color-400: #8851E1;
  --color-500: #692EC7;
  --color-600: #542B97;
  --color-700: #3F246B;
  --color-800: #2C1C45;
  --color-900: #1C132A;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  indigo: {
    50: '#F6F0FE',
    100: '#E6D8FD',
    200: '#CEB3FA',
    300: '#AA7FF0',
    400: '#8851E1',
    500: '#692EC7',
    600: '#542B97',
    700: '#3F246B',
    800: '#2C1C45',
    900: '#1C132A',
  },
}

$base: #490CAB;
$base-ink: #FFFFFF;
$base-50: #F6F0FE;
$base-100: #E6D8FD;
$base-200: #CEB3FA;
$base-300: #AA7FF0;
$base-400: #8851E1;
$base-500: #692EC7;
$base-600: #542B97;
$base-700: #3F246B;
$base-800: #2C1C45;
$base-900: #1C132A;
$base-hover: #3B0A89;
$base-subtle: #C6AEEE;

{
    "color": {
        "base": {
            "value": "#490CAB",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#F6F0FE",
                "type": "color"
            },
            "100": {
                "value": "#E6D8FD",
                "type": "color"
            },
            "200": {
                "value": "#CEB3FA",
                "type": "color"
            },
            "300": {
                "value": "#AA7FF0",
                "type": "color"
            },
            "400": {
                "value": "#8851E1",
                "type": "color"
            },
            "500": {
                "value": "#692EC7",
                "type": "color"
            },
            "600": {
                "value": "#542B97",
                "type": "color"
            },
            "700": {
                "value": "#3F246B",
                "type": "color"
            },
            "800": {
                "value": "#2C1C45",
                "type": "color"
            },
            "900": {
                "value": "#1C132A",
                "type": "color"
            }
        }
    }
}

Palettes built on #490CAB

Color Lab

Pairs with #490CAB

UI roles & guardrails

In real applications

Scales

Every model

Export