#4E077E is a deep, cool magenta. On the Color Lab it reads clean and engineered, quietly premium. It reproduces cleanly in print.
Not just a swatch — here's how #4E077E works with other colors. Named schemes with #4E077E in its natural role, and a note on why the supporting colors balance it.
Indigo carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Indigo adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Indigo.
Indigo opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Indigo sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Indigo is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Indigo carrying the quiet middle.
How #4E077E actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #4E077E at work across the surfaces designers actually ship.
:root {
--color-base: #4E077E;
--color-base-rgb: 78 7 126;
--color-base-oklch: oklch(34.3% 0.172 304.4);
--color-50: #F9F0FE;
--color-100: #EED8FD;
--color-200: #DDB2FA;
--color-300: #C37EF1;
--color-400: #A84FE3;
--color-500: #8A2CC9;
--color-600: #6C2A98;
--color-700: #4F236B;
--color-800: #351B46;
--color-900: #21132B;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
indigo: {
50: '#F9F0FE',
100: '#EED8FD',
200: '#DDB2FA',
300: '#C37EF1',
400: '#A84FE3',
500: '#8A2CC9',
600: '#6C2A98',
700: '#4F236B',
800: '#351B46',
900: '#21132B',
},
}
$base: #4E077E; $base-ink: #FFFFFF; $base-50: #F9F0FE; $base-100: #EED8FD; $base-200: #DDB2FA; $base-300: #C37EF1; $base-400: #A84FE3; $base-500: #8A2CC9; $base-600: #6C2A98; $base-700: #4F236B; $base-800: #351B46; $base-900: #21132B; $base-hover: #3E0664; $base-subtle: #CEA0ED;
{
"color": {
"base": {
"value": "#4E077E",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F9F0FE",
"type": "color"
},
"100": {
"value": "#EED8FD",
"type": "color"
},
"200": {
"value": "#DDB2FA",
"type": "color"
},
"300": {
"value": "#C37EF1",
"type": "color"
},
"400": {
"value": "#A84FE3",
"type": "color"
},
"500": {
"value": "#8A2CC9",
"type": "color"
},
"600": {
"value": "#6C2A98",
"type": "color"
},
"700": {
"value": "#4F236B",
"type": "color"
},
"800": {
"value": "#351B46",
"type": "color"
},
"900": {
"value": "#21132B",
"type": "color"
}
}
}
}