#4E2669 is a deep, temperate magenta. On the Color Lab it reads clean and engineered, quietly premium. It reproduces cleanly in print.
Not just a swatch — here's how #4E2669 works with other colors. Named schemes with #4E2669 in its natural role, and a note on why the supporting colors balance it.
Indigo carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Indigo adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Indigo.
Indigo opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Indigo sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Indigo is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Indigo carrying the quiet middle.
How #4E2669 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #4E2669 at work across the surfaces designers actually ship.
:root {
--color-base: #4E2669;
--color-base-rgb: 78 38 105;
--color-base-oklch: oklch(35.6% 0.116 309.2);
--color-50: #F8F3FB;
--color-100: #EDE0F5;
--color-200: #DAC3E9;
--color-300: #BE99D6;
--color-400: #A172C0;
--color-500: #8351A4;
--color-600: #67447E;
--color-700: #4B345A;
--color-800: #33253C;
--color-900: #201825;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
indigo: {
50: '#F8F3FB',
100: '#EDE0F5',
200: '#DAC3E9',
300: '#BE99D6',
400: '#A172C0',
500: '#8351A4',
600: '#67447E',
700: '#4B345A',
800: '#33253C',
900: '#201825',
},
}
$base: #4E2669; $base-ink: #FFFFFF; $base-50: #F8F3FB; $base-100: #EDE0F5; $base-200: #DAC3E9; $base-300: #BE99D6; $base-400: #A172C0; $base-500: #8351A4; $base-600: #67447E; $base-700: #4B345A; $base-800: #33253C; $base-900: #201825; $base-hover: #3E1E54; $base-subtle: #CCB4DC;
{
"color": {
"base": {
"value": "#4E2669",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F8F3FB",
"type": "color"
},
"100": {
"value": "#EDE0F5",
"type": "color"
},
"200": {
"value": "#DAC3E9",
"type": "color"
},
"300": {
"value": "#BE99D6",
"type": "color"
},
"400": {
"value": "#A172C0",
"type": "color"
},
"500": {
"value": "#8351A4",
"type": "color"
},
"600": {
"value": "#67447E",
"type": "color"
},
"700": {
"value": "#4B345A",
"type": "color"
},
"800": {
"value": "#33253C",
"type": "color"
},
"900": {
"value": "#201825",
"type": "color"
}
}
}
}