#4E2873 is a deep, cool magenta. On the Color Lab it reads clean and engineered, quietly premium. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #4E2873 works with other colors. Named schemes with #4E2873 in its natural role, and a note on why the supporting colors balance it.
Indigo carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Indigo adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Indigo.
Indigo opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Indigo sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Indigo is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Indigo carrying the quiet middle.
How #4E2873 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #4E2873 at work across the surfaces designers actually ship.
:root {
--color-base: #4E2873;
--color-base-rgb: 78 40 115;
--color-base-oklch: oklch(36.7% 0.125 304.2);
--color-50: #F7F3FB;
--color-100: #EBE0F5;
--color-200: #D6C3EA;
--color-300: #B899D7;
--color-400: #9971C1;
--color-500: #7A50A5;
--color-600: #61437F;
--color-700: #47345B;
--color-800: #30253C;
--color-900: #1F1825;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
indigo: {
50: '#F7F3FB',
100: '#EBE0F5',
200: '#D6C3EA',
300: '#B899D7',
400: '#9971C1',
500: '#7A50A5',
600: '#61437F',
700: '#47345B',
800: '#30253C',
900: '#1F1825',
},
}
$base: #4E2873; $base-ink: #FFFFFF; $base-50: #F7F3FB; $base-100: #EBE0F5; $base-200: #D6C3EA; $base-300: #B899D7; $base-400: #9971C1; $base-500: #7A50A5; $base-600: #61437F; $base-700: #47345B; $base-800: #30253C; $base-900: #1F1825; $base-hover: #3D205B; $base-subtle: #C9B6DD;
{
"color": {
"base": {
"value": "#4E2873",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F7F3FB",
"type": "color"
},
"100": {
"value": "#EBE0F5",
"type": "color"
},
"200": {
"value": "#D6C3EA",
"type": "color"
},
"300": {
"value": "#B899D7",
"type": "color"
},
"400": {
"value": "#9971C1",
"type": "color"
},
"500": {
"value": "#7A50A5",
"type": "color"
},
"600": {
"value": "#61437F",
"type": "color"
},
"700": {
"value": "#47345B",
"type": "color"
},
"800": {
"value": "#30253C",
"type": "color"
},
"900": {
"value": "#1F1825",
"type": "color"
}
}
}
}