#552774 is a deep, temperate magenta. On the Color Lab it reads clean and engineered, quietly premium. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #552774 works with other colors. Named schemes with #552774 in its natural role, and a note on why the supporting colors balance it.
Eminence carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Eminence adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Eminence.
Eminence opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Eminence sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Eminence is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Eminence carrying the quiet middle.
How #552774 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #552774 at work across the surfaces designers actually ship.
:root {
--color-base: #552774;
--color-base-rgb: 85 39 116;
--color-base-oklch: oklch(37.5% 0.130 308.9);
--color-50: #F8F3FC;
--color-100: #EDE0F5;
--color-200: #DAC2EB;
--color-300: #BE97D8;
--color-400: #A170C2;
--color-500: #834EA6;
--color-600: #674280;
--color-700: #4B335C;
--color-800: #33243C;
--color-900: #201825;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
eminence: {
50: '#F8F3FC',
100: '#EDE0F5',
200: '#DAC2EB',
300: '#BE97D8',
400: '#A170C2',
500: '#834EA6',
600: '#674280',
700: '#4B335C',
800: '#33243C',
900: '#201825',
},
}
$base: #552774; $base-ink: #FFFFFF; $base-50: #F8F3FC; $base-100: #EDE0F5; $base-200: #DAC2EB; $base-300: #BE97D8; $base-400: #A170C2; $base-500: #834EA6; $base-600: #674280; $base-700: #4B335C; $base-800: #33243C; $base-900: #201825; $base-hover: #431F5C; $base-subtle: #CEB5DE;
{
"color": {
"base": {
"value": "#552774",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F8F3FC",
"type": "color"
},
"100": {
"value": "#EDE0F5",
"type": "color"
},
"200": {
"value": "#DAC2EB",
"type": "color"
},
"300": {
"value": "#BE97D8",
"type": "color"
},
"400": {
"value": "#A170C2",
"type": "color"
},
"500": {
"value": "#834EA6",
"type": "color"
},
"600": {
"value": "#674280",
"type": "color"
},
"700": {
"value": "#4B335C",
"type": "color"
},
"800": {
"value": "#33243C",
"type": "color"
},
"900": {
"value": "#201825",
"type": "color"
}
}
}
}