What color is #694D54?

#694D54 is a dark, muted rose. In RGB it is rgb(105, 77, 84), and in HSL hsl(345, 15%, 36%).

Is #694D54 accessible as text?

On white, #694D54 has a contrast ratio of 7.53:1 (passes WCAG AA for body text); on black it is 2.79:1 (fails). For text placed on #694D54, use white for the best readability.

What is the closest Tailwind color to #694D54?

The nearest Tailwind CSS token is mauve-600 (#594C5B).

What colors go well with #694D54?

#694D54 pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #4E6A63. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #694D54 below.

Is #694D54 good for buttons?

#694D54 works well for buttons and highlights, but use white text on #694D54 — black text only reaches 2.79:1, below the 4.5:1 needed for normal-size labels.

Is #694D54 the same as CSS dimgray?

No — #694D54 is not the CSS named color dimgray, but dimgray (#696969) is the closest CSS named color by perceptual color distance — it sits in a different color family, so treat it as a rough reference, not a match.

#694D54 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #694D54

Not just a swatch — here's how #694D54 works with other colors. Named schemes with #694D54 in its natural role, and a note on why the supporting colors balance it.

Modern Café Dominant · 5 colors

Dominant #694D54 Anchor #3B2A21 Surface #F1E2D1 Accent #999563 Secondary #3C3833

Liver anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.

Vintage Leather Lead · 5 colors

Lead #694D54 Secondary #7C482A Surface #EBD9C1 Accent #444F39 Anchor #5A2230

Liver plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Berry & Cream Lead · 5 colors

Lead #694D54 Surface #F4E6D7 Anchor #5E2039 Accent #E6C2C3 Secondary #332B2E

Liver sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Japanese Sand Base · 5 colors

Base #694D54 Surface #F1E8DC Highlight #F7F1E7 Secondary #BCAEA0 Ink #2B2723

Liver sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #694D54 Secondary #857B7D Support #9B9087 Ink #17140F

Liver is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Liver carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #694D54 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 58/100

Neutral

Balanced temperature — flexible, sits between warm and cool schemes.

Softness 45/100

Moderate

Middle-weight — neither delicate nor heavy.

Depth 52/100

Moderate

Mid depth — usable as an accent or a muted ground.

Naturalness 18/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 58/100

Moderate

Faded, nostalgic quality — editorial, heritage and retro work.

Luxury 56/100

Moderate

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 15/100

Very low

Quiet and neutral — a supporting tone, not a signature.

UI accent fit 59/100

Moderate

Workable accent with care around contrast.

Surface fit 44/100

Moderate

Usable as a tinted surface in measured doses.

Print safety 96/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #694D54

For UI

For branding

For interior

For fashion

People also use #694D54 with

Mauve Taupe Wenge Dim Gray Gainsboro Taupe

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 7.5:1. Use

Subtle surface Use #E2DBDD for cards and hover fills. Tint 80

Avoid beside #6A504E — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #694D54 at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #694D54;
  --color-base-rgb: 105 77 84;
  --color-base-oklch: oklch(45.2% 0.039 2.2);
  --color-50: #F9F6F7;
  --color-100: #EEE7E9;
  --color-200: #DCD0D3;
  --color-300: #C1AEB3;
  --color-400: #A58D93;
  --color-500: #886D74;
  --color-600: #6A585C;
  --color-700: #4D4144;
  --color-800: #342D2F;
  --color-900: #211D1E;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  liver: {
    50: '#F9F6F7',
    100: '#EEE7E9',
    200: '#DCD0D3',
    300: '#C1AEB3',
    400: '#A58D93',
    500: '#886D74',
    600: '#6A585C',
    700: '#4D4144',
    800: '#342D2F',
    900: '#211D1E',
  },
}

$base: #694D54;
$base-ink: #FFFFFF;
$base-50: #F9F6F7;
$base-100: #EEE7E9;
$base-200: #DCD0D3;
$base-300: #C1AEB3;
$base-400: #A58D93;
$base-500: #886D74;
$base-600: #6A585C;
$base-700: #4D4144;
$base-800: #342D2F;
$base-900: #211D1E;
$base-hover: #543E44;
$base-subtle: #D4C8CB;

{
    "color": {
        "base": {
            "value": "#694D54",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#F9F6F7",
                "type": "color"
            },
            "100": {
                "value": "#EEE7E9",
                "type": "color"
            },
            "200": {
                "value": "#DCD0D3",
                "type": "color"
            },
            "300": {
                "value": "#C1AEB3",
                "type": "color"
            },
            "400": {
                "value": "#A58D93",
                "type": "color"
            },
            "500": {
                "value": "#886D74",
                "type": "color"
            },
            "600": {
                "value": "#6A585C",
                "type": "color"
            },
            "700": {
                "value": "#4D4144",
                "type": "color"
            },
            "800": {
                "value": "#342D2F",
                "type": "color"
            },
            "900": {
                "value": "#211D1E",
                "type": "color"
            }
        }
    }
}

Palettes built on #694D54

Color Lab

Pairs with #694D54

UI roles & guardrails

In real applications

Scales

Every model

Export