#700DF2 is a mid-toned, cool purple. On the Color Lab it reads clean and engineered, bold and ownable. It sits well as a supporting tone.
Not just a swatch — here's how #700DF2 works with other colors. Named schemes with #700DF2 in its natural role, and a note on why the supporting colors balance it.
Violet sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Violet is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Violet.
Violet is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Violet carrying the quiet middle.
Violet opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Violet glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
How #700DF2 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #700DF2 at work across the surfaces designers actually ship.
:root {
--color-base: #700DF2;
--color-base-rgb: 112 13 242;
--color-base-oklch: oklch(50.3% 0.278 290.5);
--color-50: #F6F0FE;
--color-100: #E8D8FD;
--color-200: #D1B2FB;
--color-300: #B07EF2;
--color-400: #8F4FE3;
--color-500: #702BCA;
--color-600: #592999;
--color-700: #43236C;
--color-800: #2E1B46;
--color-900: #1D122B;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
violet: {
50: '#F6F0FE',
100: '#E8D8FD',
200: '#D1B2FB',
300: '#B07EF2',
400: '#8F4FE3',
500: '#702BCA',
600: '#592999',
700: '#43236C',
800: '#2E1B46',
900: '#1D122B',
},
}
$base: #700DF2; $base-ink: #FFFFFF; $base-50: #F6F0FE; $base-100: #E8D8FD; $base-200: #D1B2FB; $base-300: #B07EF2; $base-400: #8F4FE3; $base-500: #702BCA; $base-600: #592999; $base-700: #43236C; $base-800: #2E1B46; $base-900: #1D122B; $base-hover: #5A0AC2; $base-subtle: #D5BFF3;
{
"color": {
"base": {
"value": "#700DF2",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F6F0FE",
"type": "color"
},
"100": {
"value": "#E8D8FD",
"type": "color"
},
"200": {
"value": "#D1B2FB",
"type": "color"
},
"300": {
"value": "#B07EF2",
"type": "color"
},
"400": {
"value": "#8F4FE3",
"type": "color"
},
"500": {
"value": "#702BCA",
"type": "color"
},
"600": {
"value": "#592999",
"type": "color"
},
"700": {
"value": "#43236C",
"type": "color"
},
"800": {
"value": "#2E1B46",
"type": "color"
},
"900": {
"value": "#1D122B",
"type": "color"
}
}
}
}