#722EA3 is a mid-toned, cool magenta. On the Color Lab it reads clean and engineered. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #722EA3 works with other colors. Named schemes with #722EA3 in its natural role, and a note on why the supporting colors balance it.
Grape sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Grape opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Grape plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Grape anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Grape is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Grape carrying the quiet middle.
How #722EA3 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #722EA3 at work across the surfaces designers actually ship.
:root {
--color-base: #722EA3;
--color-base-rgb: 114 46 163;
--color-base-oklch: oklch(45.6% 0.181 307.2);
--color-50: #F8F3FC;
--color-100: #EDDFF7;
--color-200: #DABFED;
--color-300: #BE93DC;
--color-400: #A16BC7;
--color-500: #8349AC;
--color-600: #673E84;
--color-700: #4B315E;
--color-800: #33233E;
--color-900: #201726;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
grape: {
50: '#F8F3FC',
100: '#EDDFF7',
200: '#DABFED',
300: '#BE93DC',
400: '#A16BC7',
500: '#8349AC',
600: '#673E84',
700: '#4B315E',
800: '#33233E',
900: '#201726',
},
}
$base: #722EA3; $base-ink: #FFFFFF; $base-50: #F8F3FC; $base-100: #EDDFF7; $base-200: #DABFED; $base-300: #BE93DC; $base-400: #A16BC7; $base-500: #8349AC; $base-600: #673E84; $base-700: #4B315E; $base-800: #33233E; $base-900: #201726; $base-hover: #5B2582; $base-subtle: #D5BFE5;
{
"color": {
"base": {
"value": "#722EA3",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F8F3FC",
"type": "color"
},
"100": {
"value": "#EDDFF7",
"type": "color"
},
"200": {
"value": "#DABFED",
"type": "color"
},
"300": {
"value": "#BE93DC",
"type": "color"
},
"400": {
"value": "#A16BC7",
"type": "color"
},
"500": {
"value": "#8349AC",
"type": "color"
},
"600": {
"value": "#673E84",
"type": "color"
},
"700": {
"value": "#4B315E",
"type": "color"
},
"800": {
"value": "#33233E",
"type": "color"
},
"900": {
"value": "#201726",
"type": "color"
}
}
}
}