#7633DB is a mid-toned, cool purple. On the Color Lab it reads clean and engineered, bold and ownable. It carries a legible label as a UI accent and sits well as a supporting tone.
Not just a swatch — here's how #7633DB works with other colors. Named schemes with #7633DB in its natural role, and a note on why the supporting colors balance it.
Blue Violet sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Blue Violet is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Blue Violet.
Blue Violet is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Blue Violet carrying the quiet middle.
Blue Violet opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Blue Violet glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
How #7633DB actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #7633DB at work across the surfaces designers actually ship.
:root {
--color-base: #7633DB;
--color-base-rgb: 118 51 219;
--color-base-oklch: oklch(51.2% 0.234 294.7);
--color-50: #F6F1FD;
--color-100: #E8DBFA;
--color-200: #D1BAF3;
--color-300: #AF8AE5;
--color-400: #8D5FD3;
--color-500: #6E3DB8;
--color-600: #58358C;
--color-700: #422B64;
--color-800: #2D2041;
--color-900: #1D1528;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
blue-violet: {
50: '#F6F1FD',
100: '#E8DBFA',
200: '#D1BAF3',
300: '#AF8AE5',
400: '#8D5FD3',
500: '#6E3DB8',
600: '#58358C',
700: '#422B64',
800: '#2D2041',
900: '#1D1528',
},
}
$base: #7633DB; $base-ink: #FFFFFF; $base-50: #F6F1FD; $base-100: #E8DBFA; $base-200: #D1BAF3; $base-300: #AF8AE5; $base-400: #8D5FD3; $base-500: #6E3DB8; $base-600: #58358C; $base-700: #422B64; $base-800: #2D2041; $base-900: #1D1528; $base-hover: #5D20B8; $base-subtle: #D7C8EE;
{
"color": {
"base": {
"value": "#7633DB",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F6F1FD",
"type": "color"
},
"100": {
"value": "#E8DBFA",
"type": "color"
},
"200": {
"value": "#D1BAF3",
"type": "color"
},
"300": {
"value": "#AF8AE5",
"type": "color"
},
"400": {
"value": "#8D5FD3",
"type": "color"
},
"500": {
"value": "#6E3DB8",
"type": "color"
},
"600": {
"value": "#58358C",
"type": "color"
},
"700": {
"value": "#422B64",
"type": "color"
},
"800": {
"value": "#2D2041",
"type": "color"
},
"900": {
"value": "#1D1528",
"type": "color"
}
}
}
}