What color is #780CAE?

#780CAE is a dark, vivid purple. In RGB it is rgb(120, 12, 174), and in HSL hsl(280, 87%, 36%).

Is #780CAE accessible as text?

On white, #780CAE has a contrast ratio of 8.53:1 (passes WCAG AA for body text); on black it is 2.46:1 (fails). For text placed on #780CAE, use white for the best readability.

What is the closest Tailwind color to #780CAE?

The nearest Tailwind CSS token is purple-800 (#6E11B0).

What colors go well with #780CAE?

#780CAE pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #41AC0C. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #780CAE below.

Is #780CAE good for buttons?

#780CAE works well for buttons and highlights, but use white text on #780CAE — black text only reaches 2.46:1, below the 4.5:1 needed for normal-size labels.

Is #780CAE the same as CSS rebeccapurple?

No — #780CAE is not the CSS named color rebeccapurple, but rebeccapurple (#663399) is the closest CSS named color.

#780CAE Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #780CAE

Not just a swatch — here's how #780CAE works with other colors. Named schemes with #780CAE in its natural role, and a note on why the supporting colors balance it.

Berry & Cream Lead · 5 colors

Lead #780CAE Surface #F5E6D7 Anchor #5C213F Accent #E5C2C7 Secondary #332B2F

Grape sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Tech Product Signal · 5 colors

Signal #780CAE Surface #14161A Highlight #F4F6F8 Secondary #5C6573 Accent #994ACD

Grape is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Grape.

Minimal Editorial Surface · 5 colors

Surface #F8F4EF Accent #780CAE Secondary #8A70A0 Support #9C9088 Ink #18140F

Grape is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Grape carrying the quiet middle.

Coastal Morning Lead · 5 colors

Lead #780CAE Accent #A5C4C4 Surface #E9D6BF Secondary #9AA0A1 Anchor #23334B

Grape opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Sunset Warmth Glow · 5 colors

Glow #780CAE Secondary #E86B69 Accent #F39546 Anchor #593A56 Surface #F6E7D7

Grape glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.

Build a working theme in the generator →

Color Lab

How #780CAE actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 40/100

Neutral

Balanced temperature — flexible, sits between warm and cool schemes.

Softness 27/100

Low

Firm and assertive — carries weight and contrast.

Depth 60/100

High

Mid depth — usable as an accent or a muted ground.

Naturalness 0/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 18/100

Very low

Clean and current — no dusty, aged cast.

Luxury 54/100

Moderate

Understated — leans refined without going austere.

Brand distinctiveness 85/100

Very high

Bold and ownable — memorable as a primary brand color.

UI accent fit 69/100

High

Strong interactive accent — visible and can carry a legible label.

Surface fit 11/100

Very low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 74/100

High

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #780CAE

For UI

For branding

For interior

For fashion

People also use #780CAE with

Medium Blue Fandango Olive Drab Gainsboro Eggplant

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 8.5:1. Use

Subtle surface Use #E5CAF3 for cards and hover fills. Tint 80

Avoid beside #AC0CAC — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #780CAE at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #780CAE;
  --color-base-rgb: 120 12 174;
  --color-base-oklch: oklch(44.8% 0.221 308.9);
  --color-50: #FAF0FE;
  --color-100: #F1D8FD;
  --color-200: #E2B3FA;
  --color-300: #CA7FF0;
  --color-400: #B151E1;
  --color-500: #942EC7;
  --color-600: #732B97;
  --color-700: #53246B;
  --color-800: #371C45;
  --color-900: #23132A;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  grape: {
    50: '#FAF0FE',
    100: '#F1D8FD',
    200: '#E2B3FA',
    300: '#CA7FF0',
    400: '#B151E1',
    500: '#942EC7',
    600: '#732B97',
    700: '#53246B',
    800: '#371C45',
    900: '#23132A',
  },
}

$base: #780CAE;
$base-ink: #FFFFFF;
$base-50: #FAF0FE;
$base-100: #F1D8FD;
$base-200: #E2B3FA;
$base-300: #CA7FF0;
$base-400: #B151E1;
$base-500: #942EC7;
$base-600: #732B97;
$base-700: #53246B;
$base-800: #371C45;
$base-900: #23132A;
$base-hover: #5F0A89;
$base-subtle: #D9AEEE;

{
    "color": {
        "base": {
            "value": "#780CAE",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FAF0FE",
                "type": "color"
            },
            "100": {
                "value": "#F1D8FD",
                "type": "color"
            },
            "200": {
                "value": "#E2B3FA",
                "type": "color"
            },
            "300": {
                "value": "#CA7FF0",
                "type": "color"
            },
            "400": {
                "value": "#B151E1",
                "type": "color"
            },
            "500": {
                "value": "#942EC7",
                "type": "color"
            },
            "600": {
                "value": "#732B97",
                "type": "color"
            },
            "700": {
                "value": "#53246B",
                "type": "color"
            },
            "800": {
                "value": "#371C45",
                "type": "color"
            },
            "900": {
                "value": "#23132A",
                "type": "color"
            }
        }
    }
}

Palettes built on #780CAE

Color Lab

Pairs with #780CAE

UI roles & guardrails

In real applications

Scales

Every model

Export