Nearest named color: Dim Gray
#78686B
#78686B
Nearest named
Dim Gray
Family
Gray
Lightness
53.3%
Chroma
0.021
Hue angle
5.1°
Temperature
Warm
Contrast on white
5.26:1 · AA
Contrast on black
3.53:1 · AA Large
Web-safe
#666666
CSS oklch()
53% 0.02 5

#78686B is a mid neutral with only a whisper of temperate cast. On the Color Lab it reads clean and engineered, with a faded, vintage edge. It reproduces cleanly in print.

Palettes built on #78686B

Not just a swatch — here's how #78686B works with other colors. Named schemes with #78686B in its natural role, and a note on why the supporting colors balance it.

Berry & Cream Lead · 5 colors

Dim Gray sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Tech Product Signal · 5 colors

Dim Gray is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Dim Gray.

Vintage Leather Lead · 5 colors

Dim Gray plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Japanese Sand Base · 5 colors

Dim Gray sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.

Minimal Editorial Surface · 5 colors

Dim Gray is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Dim Gray carrying the quiet middle.

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Color Lab

How #78686B actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 54/100
Neutral
Balanced temperature — flexible, sits between warm and cool schemes.
Softness 54/100
Moderate
Middle-weight — neither delicate nor heavy.
Depth 44/100
Moderate
Mid depth — usable as an accent or a muted ground.
Naturalness 13/100
Very low
Reads engineered rather than organic — synthetic, digital.
Vintage feel 58/100
Moderate
Faded, nostalgic quality — editorial, heritage and retro work.
Luxury 48/100
Moderate
Understated — leans refined without going austere.
Brand distinctiveness 8/100
Very low
Quiet and neutral — a supporting tone, not a signature.
UI accent fit 56/100
Moderate
Workable accent with care around contrast.
Surface fit 49/100
Moderate
Usable as a tinted surface in measured doses.
Print safety 98/100
Very high
Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #78686B

For UI
For branding
For interior
For fashion
People also use #78686B with

UI roles & guardrails

Primary action Safe as a filled button with white label. AA
Body text Passes on white at 16px and above. Pass
Large display Fine for headings 24px+ on white. Pass
Background Pair with white text at 5.3:1. Use
Subtle surface Use #E4E1E2 for cards and hover fills. Tint 80
Avoid beside #786B68 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #78686B at work across the surfaces designers actually ship.

Website / UI
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Dashboard
Revenue
$48.2k ▲ 12%
Brand
AVELINE
Studio
Poster
Nov 14 · 8PM
NIGHT
MARKET
Packaging
BLOOM
Botanical Wash
250 ml
Interior

Scales

ShadesBase darkened in 10% steps
TintsBase lifted toward white
TonesSaturation removed, lightness held
Monochromatic scaleDesign-system ready, 50–900

Every model

Export

:root {
  --color-base: #78686B;
  --color-base-rgb: 120 104 107;
  --color-base-oklch: oklch(53.3% 0.021 5.1);
  --color-50: #F8F7F7;
  --color-100: #ECE9EA;
  --color-200: #D9D3D4;
  --color-300: #BCB3B5;
  --color-400: #9F9395;
  --color-500: #817476;
  --color-600: #655D5E;
  --color-700: #4A4546;
  --color-800: #322F2F;
  --color-900: #201D1E;
  --color-on-base: #FFFFFF;
}