#968BB2 is a mid-toned, temperate purple. On the Color Lab it reads clean and engineered. It reproduces cleanly in print.
Not just a swatch — here's how #968BB2 works with other colors. Named schemes with #968BB2 in its natural role, and a note on why the supporting colors balance it.
Cool Gray keeps this Nordic scheme quiet — cool greys and a soft white around it, a muted-blue support and a charcoal anchor.
Cool Gray sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.
Cool Gray opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Cool Gray is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Cool Gray carrying the quiet middle.
Cool Gray sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
How #968BB2 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #968BB2 at work across the surfaces designers actually ship.
:root {
--color-base: #968BB2;
--color-base-rgb: 150 139 178;
--color-base-oklch: oklch(66.0% 0.058 297.7);
--color-50: #F7F6F9;
--color-100: #E9E6EF;
--color-200: #D3CEDE;
--color-300: #B2ABC5;
--color-400: #9288AA;
--color-500: #73698C;
--color-600: #5C546D;
--color-700: #443F4F;
--color-800: #2E2C35;
--color-900: #1D1C21;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
cool-gray: {
50: '#F7F6F9',
100: '#E9E6EF',
200: '#D3CEDE',
300: '#B2ABC5',
400: '#9288AA',
500: '#73698C',
600: '#5C546D',
700: '#443F4F',
800: '#2E2C35',
900: '#1D1C21',
},
}
$base: #968BB2; $base-ink: #141310; $base-50: #F7F6F9; $base-100: #E9E6EF; $base-200: #D3CEDE; $base-300: #B2ABC5; $base-400: #9288AA; $base-500: #73698C; $base-600: #5C546D; $base-700: #443F4F; $base-800: #2E2C35; $base-900: #1D1C21; $base-hover: #746598; $base-subtle: #E0DEE6;
{
"color": {
"base": {
"value": "#968BB2",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#F7F6F9",
"type": "color"
},
"100": {
"value": "#E9E6EF",
"type": "color"
},
"200": {
"value": "#D3CEDE",
"type": "color"
},
"300": {
"value": "#B2ABC5",
"type": "color"
},
"400": {
"value": "#9288AA",
"type": "color"
},
"500": {
"value": "#73698C",
"type": "color"
},
"600": {
"value": "#5C546D",
"type": "color"
},
"700": {
"value": "#443F4F",
"type": "color"
},
"800": {
"value": "#2E2C35",
"type": "color"
},
"900": {
"value": "#1D1C21",
"type": "color"
}
}
}
}