#A01B4E is a mid-toned, warm red. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #A01B4E works with other colors. Named schemes with #A01B4E in its natural role, and a note on why the supporting colors balance it.
Cranberry anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Cranberry plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Cranberry sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
This palette keeps Cranberry as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.
Cranberry is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Cranberry carrying the quiet middle.
How #A01B4E actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #A01B4E at work across the surfaces designers actually ship.
:root {
--color-base: #A01B4E;
--color-base-rgb: 160 27 78;
--color-base-oklch: oklch(46.7% 0.169 4.5);
--color-50: #FDF1F6;
--color-100: #FADBE7;
--color-200: #F3B9CF;
--color-300: #E58AAD;
--color-400: #D45E8B;
--color-500: #B93C6C;
--color-600: #8D3557;
--color-700: #642B41;
--color-800: #421F2C;
--color-900: #28151C;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
cranberry: {
50: '#FDF1F6',
100: '#FADBE7',
200: '#F3B9CF',
300: '#E58AAD',
400: '#D45E8B',
500: '#B93C6C',
600: '#8D3557',
700: '#642B41',
800: '#421F2C',
900: '#28151C',
},
}
$base: #A01B4E; $base-ink: #FFFFFF; $base-50: #FDF1F6; $base-100: #FADBE7; $base-200: #F3B9CF; $base-300: #E58AAD; $base-400: #D45E8B; $base-500: #B93C6C; $base-600: #8D3557; $base-700: #642B41; $base-800: #421F2C; $base-900: #28151C; $base-hover: #81163F; $base-subtle: #E9B5C9;
{
"color": {
"base": {
"value": "#A01B4E",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FDF1F6",
"type": "color"
},
"100": {
"value": "#FADBE7",
"type": "color"
},
"200": {
"value": "#F3B9CF",
"type": "color"
},
"300": {
"value": "#E58AAD",
"type": "color"
},
"400": {
"value": "#D45E8B",
"type": "color"
},
"500": {
"value": "#B93C6C",
"type": "color"
},
"600": {
"value": "#8D3557",
"type": "color"
},
"700": {
"value": "#642B41",
"type": "color"
},
"800": {
"value": "#421F2C",
"type": "color"
},
"900": {
"value": "#28151C",
"type": "color"
}
}
}
}