#AA105F is a mid-toned, warm red. On the Color Lab it reads clean and engineered, bold and ownable. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #AA105F works with other colors. Named schemes with #AA105F in its natural role, and a note on why the supporting colors balance it.
Cranberry glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
Cranberry sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Cranberry anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Cranberry plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Cranberry is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Cranberry carrying the quiet middle.
How #AA105F actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #AA105F at work across the surfaces designers actually ship.
:root {
--color-base: #AA105F;
--color-base-rgb: 170 16 95;
--color-base-oklch: oklch(48.5% 0.189 357.8);
--color-50: #FEF0F8;
--color-100: #FDD9EB;
--color-200: #F8B4D7;
--color-300: #ED82B9;
--color-400: #DE549B;
--color-500: #C3317D;
--color-600: #952D63;
--color-700: #692649;
--color-800: #441C31;
--color-900: #2A131F;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
cranberry: {
50: '#FEF0F8',
100: '#FDD9EB',
200: '#F8B4D7',
300: '#ED82B9',
400: '#DE549B',
500: '#C3317D',
600: '#952D63',
700: '#692649',
800: '#441C31',
900: '#2A131F',
},
}
$base: #AA105F; $base-ink: #FFFFFF; $base-50: #FEF0F8; $base-100: #FDD9EB; $base-200: #F8B4D7; $base-300: #ED82B9; $base-400: #DE549B; $base-500: #C3317D; $base-600: #952D63; $base-700: #692649; $base-800: #441C31; $base-900: #2A131F; $base-hover: #860C4B; $base-subtle: #EDAFCF;
{
"color": {
"base": {
"value": "#AA105F",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FEF0F8",
"type": "color"
},
"100": {
"value": "#FDD9EB",
"type": "color"
},
"200": {
"value": "#F8B4D7",
"type": "color"
},
"300": {
"value": "#ED82B9",
"type": "color"
},
"400": {
"value": "#DE549B",
"type": "color"
},
"500": {
"value": "#C3317D",
"type": "color"
},
"600": {
"value": "#952D63",
"type": "color"
},
"700": {
"value": "#692649",
"type": "color"
},
"800": {
"value": "#441C31",
"type": "color"
},
"900": {
"value": "#2A131F",
"type": "color"
}
}
}
}