#AA67DA is a mid-toned, temperate magenta. On the Color Lab it reads clean and engineered, bold and ownable. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #AA67DA works with other colors. Named schemes with #AA67DA in its natural role, and a note on why the supporting colors balance it.
Amethyst opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Amethyst keeps this Nordic scheme quiet — cool greys and a soft white around it, a muted-blue support and a charcoal anchor.
Amethyst sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Amethyst is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Amethyst carrying the quiet middle.
Amethyst is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Amethyst.
How #AA67DA actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #AA67DA at work across the surfaces designers actually ship.
:root {
--color-base: #AA67DA;
--color-base-rgb: 170 103 218;
--color-base-oklch: oklch(63.5% 0.176 309.1);
--color-50: #F8F2FC;
--color-100: #EDDDF8;
--color-200: #DABDEF;
--color-300: #BE90DF;
--color-400: #A167CB;
--color-500: #8345B0;
--color-600: #673B87;
--color-700: #4C2F60;
--color-800: #33223F;
--color-900: #201627;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
amethyst: {
50: '#F8F2FC',
100: '#EDDDF8',
200: '#DABDEF',
300: '#BE90DF',
400: '#A167CB',
500: '#8345B0',
600: '#673B87',
700: '#4C2F60',
800: '#33223F',
900: '#201627',
},
}
$base: #AA67DA; $base-ink: #141310; $base-50: #F8F2FC; $base-100: #EDDDF8; $base-200: #DABDEF; $base-300: #BE90DF; $base-400: #A167CB; $base-500: #8345B0; $base-600: #673B87; $base-700: #4C2F60; $base-800: #33223F; $base-900: #201627; $base-hover: #8D33CE; $base-subtle: #E5D6F0;
{
"color": {
"base": {
"value": "#AA67DA",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#F8F2FC",
"type": "color"
},
"100": {
"value": "#EDDDF8",
"type": "color"
},
"200": {
"value": "#DABDEF",
"type": "color"
},
"300": {
"value": "#BE90DF",
"type": "color"
},
"400": {
"value": "#A167CB",
"type": "color"
},
"500": {
"value": "#8345B0",
"type": "color"
},
"600": {
"value": "#673B87",
"type": "color"
},
"700": {
"value": "#4C2F60",
"type": "color"
},
"800": {
"value": "#33223F",
"type": "color"
},
"900": {
"value": "#201627",
"type": "color"
}
}
}
}