#AE91C3 is a mid-toned, temperate magenta. On the Color Lab it reads clean and engineered. It reproduces cleanly in print.
Not just a swatch — here's how #AE91C3 works with other colors. Named schemes with #AE91C3 in its natural role, and a note on why the supporting colors balance it.
Lilac sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.
Lilac opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Lilac keeps this Nordic scheme quiet — cool greys and a soft white around it, a muted-blue support and a charcoal anchor.
Lilac is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Lilac carrying the quiet middle.
Lilac sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
How #AE91C3 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #AE91C3 at work across the surfaces designers actually ship.
:root {
--color-base: #AE91C3;
--color-base-rgb: 174 145 195;
--color-base-oklch: oklch(70.0% 0.078 310.7);
--color-50: #F8F5FA;
--color-100: #ECE4F1;
--color-200: #D8CAE2;
--color-300: #BBA5CA;
--color-400: #9D81B1;
--color-500: #7F6194;
--color-600: #644F73;
--color-700: #493C53;
--color-800: #322937;
--color-900: #1F1B23;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
lilac: {
50: '#F8F5FA',
100: '#ECE4F1',
200: '#D8CAE2',
300: '#BBA5CA',
400: '#9D81B1',
500: '#7F6194',
600: '#644F73',
700: '#493C53',
800: '#322937',
900: '#1F1B23',
},
}
$base: #AE91C3; $base-ink: #141310; $base-50: #F8F5FA; $base-100: #ECE4F1; $base-200: #D8CAE2; $base-300: #BBA5CA; $base-400: #9D81B1; $base-500: #7F6194; $base-600: #644F73; $base-700: #493C53; $base-800: #322937; $base-900: #1F1B23; $base-hover: #8E66AB; $base-subtle: #E7E0EB;
{
"color": {
"base": {
"value": "#AE91C3",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#F8F5FA",
"type": "color"
},
"100": {
"value": "#ECE4F1",
"type": "color"
},
"200": {
"value": "#D8CAE2",
"type": "color"
},
"300": {
"value": "#BBA5CA",
"type": "color"
},
"400": {
"value": "#9D81B1",
"type": "color"
},
"500": {
"value": "#7F6194",
"type": "color"
},
"600": {
"value": "#644F73",
"type": "color"
},
"700": {
"value": "#493C53",
"type": "color"
},
"800": {
"value": "#322937",
"type": "color"
},
"900": {
"value": "#1F1B23",
"type": "color"
}
}
}
}