Nearest named color: Medium Orchid
#BA69E2
#BA69E2
Nearest named
Medium Orchid
Family
Purple
Lightness
66.1%
Chroma
0.188
Hue angle
313.3°
Temperature
Neutral-leaning
Contrast on white
3.38:1 · AA Large
Contrast on black
5.49:1 · AA
Web-safe
#CC66CC
CSS oklch()
66% 0.19 313

#BA69E2 is a mid-toned, temperate magenta. On the Color Lab it reads clean and engineered, bold and ownable. It carries a legible label as a UI accent and reproduces cleanly in print.

Palettes built on #BA69E2

Not just a swatch — here's how #BA69E2 works with other colors. Named schemes with #BA69E2 in its natural role, and a note on why the supporting colors balance it.

Nordic Calm Accent · 5 colors

Medium Orchid keeps this Nordic scheme quiet — cool greys and a soft white around it, a muted-blue support and a charcoal anchor.

Berry & Cream Lead · 5 colors

Medium Orchid sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Tech Product Signal · 5 colors

Medium Orchid is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Medium Orchid.

Minimal Editorial Surface · 5 colors

Medium Orchid is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Medium Orchid carrying the quiet middle.

Sunset Warmth Glow · 5 colors

Medium Orchid glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.

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Color Lab

How #BA69E2 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 44/100
Neutral
Balanced temperature — flexible, sits between warm and cool schemes.
Softness 43/100
Moderate
Middle-weight — neither delicate nor heavy.
Depth 36/100
Low
Mid depth — usable as an accent or a muted ground.
Naturalness 0/100
Very low
Reads engineered rather than organic — synthetic, digital.
Vintage feel 30/100
Low
A faint retro warmth without tipping into sepia.
Luxury 38/100
Low
Understated — leans refined without going austere.
Brand distinctiveness 72/100
High
Bold and ownable — memorable as a primary brand color.
UI accent fit 68/100
High
Strong interactive accent — visible and can carry a legible label.
Surface fit 23/100
Low
Too saturated or mid-toned for big areas — keep it to accents.
Print safety 78/100
High
Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #BA69E2

For UI
For branding
For interior
For fashion
People also use #BA69E2 with

UI roles & guardrails

Primary action Safe as a filled button with near-black label. AA
Body text Do not use for body copy on light surfaces. Avoid
Large display Fine for headings 24px+ on white. Pass
Background Pair with #141310 text at 5.5:1. Use
Subtle surface Use #F0E4F6 for cards and hover fills. Tint 80
Avoid beside #E269E2 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #BA69E2 at work across the surfaces designers actually ship.

Website / UI
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Dashboard
Revenue
$48.2k ▲ 12%
Brand
AVELINE
Studio
Poster
Nov 14 · 8PM
NIGHT
MARKET
Packaging
BLOOM
Botanical Wash
250 ml
Interior

Scales

ShadesBase darkened in 10% steps
TintsBase lifted toward white
TonesSaturation removed, lightness held
Monochromatic scaleDesign-system ready, 50–900

Every model

Export

:root {
  --color-base: #BA69E2;
  --color-base-rgb: 186 105 226;
  --color-base-oklch: oklch(66.1% 0.188 313.3);
  --color-50: #F9F2FD;
  --color-100: #EFDCF9;
  --color-200: #DFBBF2;
  --color-300: #C68CE3;
  --color-400: #AC61D1;
  --color-500: #8E3FB6;
  --color-600: #6F378B;
  --color-700: #512C63;
  --color-800: #362041;
  --color-900: #221528;
  --color-on-base: #141310;
}