What color is #DC49AD?

#DC49AD is a medium magenta. In RGB it is rgb(220, 73, 173), and in HSL hsl(319, 68%, 57%).

Is #DC49AD accessible as text?

On white, #DC49AD has a contrast ratio of 3.75:1 (fails WCAG AA for body text); on black it is 5.60:1 (passes). For text placed on #DC49AD, use black for the best readability.

What is the closest Tailwind color to #DC49AD?

The nearest Tailwind CSS token is pink-500 (#F6339A).

What colors go well with #DC49AD?

#DC49AD pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #47DC76. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #DC49AD below.

Is #DC49AD good for buttons?

#DC49AD works well for buttons and highlights, but use black text on #DC49AD — white text only reaches 3.75:1, below the 4.5:1 needed for normal-size labels.

Is #DC49AD the same as CSS deeppink?

No — #DC49AD is not the CSS named color deeppink, but deeppink (#FF1493) is the closest CSS named color.

#DC49AD Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #DC49AD

Not just a swatch — here's how #DC49AD works with other colors. Named schemes with #DC49AD in its natural role, and a note on why the supporting colors balance it.

Sunset Warmth Glow · 5 colors

Glow #DC49AD Secondary #E86C60 Accent #F0983F Anchor #5A3A53 Surface #F6E8D7

Mulberry glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.

Berry & Cream Lead · 5 colors

Lead #DC49AD Surface #F4E6D7 Anchor #5E203C Accent #E6C2C4 Secondary #332B2E

Mulberry sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Japanese Sand Base · 5 colors

Base #DC49AD Surface #F1E8DC Highlight #F7F0E7 Secondary #BCADA0 Ink #2B2723

Mulberry sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.

Warm Autumn Interior Dominant · 5 colors

Dominant #DC49AD Secondary #BA6031 Accent #7D7540 Surface #F5EBDD Anchor #3C2922

This palette keeps Mulberry as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #DC49AD Secondary #D9A5C4 Support #9C9087 Ink #18140F

Mulberry is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Mulberry carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #DC49AD actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 69/100

Warm

Reads warm and advancing — inviting, energetic, draws the eye forward.

Softness 39/100

Low

Middle-weight — neither delicate nor heavy.

Depth 39/100

Low

Mid depth — usable as an accent or a muted ground.

Naturalness 3/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 27/100

Low

A faint retro warmth without tipping into sepia.

Luxury 39/100

Low

Understated — leans refined without going austere.

Brand distinctiveness 81/100

Very high

Bold and ownable — memorable as a primary brand color.

UI accent fit 67/100

High

Strong interactive accent — visible and can carry a legible label.

Surface fit 21/100

Low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 77/100

High

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #DC49AD

For UI

For branding

For interior

For fashion

People also use #DC49AD with

Medium Orchid Amaranth Shamrock Gainsboro Eggplant

UI roles & guardrails

Primary action Safe as a filled button with near-black label. AA

Body text Do not use for body copy on light surfaces. Avoid

Large display Fine for headings 24px+ on white. Pass

Background Pair with #141310 text at 5.0:1. Use

Subtle surface Use #F4DEED for cards and hover fills. Tint 80

Avoid beside #DC477B — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #DC49AD at work across the surfaces designers actually ship.

Website / UI

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Build faster.

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #DC49AD;
  --color-base-rgb: 220 73 173;
  --color-base-oklch: oklch(64.0% 0.209 343.0);
  --color-50: #FDF2F9;
  --color-100: #F9DCF0;
  --color-200: #F2BBE0;
  --color-300: #E38CC8;
  --color-400: #D161AE;
  --color-500: #B63F90;
  --color-600: #8B3770;
  --color-700: #632C51;
  --color-800: #412036;
  --color-900: #281522;
  --color-on-base: #141310;
}

// tailwind.config.js
colors: {
  mulberry: {
    50: '#FDF2F9',
    100: '#F9DCF0',
    200: '#F2BBE0',
    300: '#E38CC8',
    400: '#D161AE',
    500: '#B63F90',
    600: '#8B3770',
    700: '#632C51',
    800: '#412036',
    900: '#281522',
  },
}

$base: #DC49AD;
$base-ink: #141310;
$base-50: #FDF2F9;
$base-100: #F9DCF0;
$base-200: #F2BBE0;
$base-300: #E38CC8;
$base-400: #D161AE;
$base-500: #B63F90;
$base-600: #8B3770;
$base-700: #632C51;
$base-800: #412036;
$base-900: #281522;
$base-hover: #C32591;
$base-subtle: #EFCDE4;

{
    "color": {
        "base": {
            "value": "#DC49AD",
            "type": "color"
        },
        "onBase": {
            "value": "#141310",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FDF2F9",
                "type": "color"
            },
            "100": {
                "value": "#F9DCF0",
                "type": "color"
            },
            "200": {
                "value": "#F2BBE0",
                "type": "color"
            },
            "300": {
                "value": "#E38CC8",
                "type": "color"
            },
            "400": {
                "value": "#D161AE",
                "type": "color"
            },
            "500": {
                "value": "#B63F90",
                "type": "color"
            },
            "600": {
                "value": "#8B3770",
                "type": "color"
            },
            "700": {
                "value": "#632C51",
                "type": "color"
            },
            "800": {
                "value": "#412036",
                "type": "color"
            },
            "900": {
                "value": "#281522",
                "type": "color"
            }
        }
    }
}