What color is #E090BD?

#E090BD is a light, soft pink. In RGB it is rgb(224, 144, 189), and in HSL hsl(326, 56%, 72%).

Is #E090BD accessible as text?

On white, #E090BD has a contrast ratio of 2.36:1 (fails WCAG AA for body text); on black it is 8.89:1 (passes). For text placed on #E090BD, use black for the best readability.

What is the closest Tailwind color to #E090BD?

The nearest Tailwind CSS token is pink-300 (#FDA5D5).

What colors go well with #E090BD?

#E090BD pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #90E0B2. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #E090BD below.

Is #E090BD good for buttons?

#E090BD works well for buttons and highlights, but use black text on #E090BD — white text only reaches 2.36:1, below the 4.5:1 needed for normal-size labels.

Is #E090BD the same as CSS plum?

No — #E090BD is not the CSS named color plum, but plum (#DDA0DD) is the closest CSS named color by perceptual color distance — it sits in a different color family, so treat it as a rough reference, not a match.

#E090BD Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #E090BD

Not just a swatch — here's how #E090BD works with other colors. Named schemes with #E090BD in its natural role, and a note on why the supporting colors balance it.

Warm Autumn Interior Dominant · 5 colors

Dominant #E090BD Secondary #B96030 Accent #7D7540 Surface #F5EBDD Anchor #3C2922

This palette keeps Persian Pink as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Modern Café Dominant · 5 colors

Dominant #E090BD Anchor #3B2922 Surface #F1E2D1 Accent #9B9463 Secondary #3C3833

Persian Pink anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.

Coastal Morning Lead · 5 colors

Lead #E090BD Accent #A5C3C6 Surface #E8D6BF Secondary #9AA0A1 Anchor #26324B

Persian Pink opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Berry & Cream Lead · 5 colors

Lead #E090BD Surface #F4E6D7 Anchor #5E203B Accent #E6C2C4 Secondary #332B2E

Persian Pink sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #E090BD Secondary #EED0E0 Support #9C9087 Ink #18140F

Persian Pink is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Persian Pink carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #E090BD actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 64/100

Warm

Reads warm and advancing — inviting, energetic, draws the eye forward.

Softness 60/100

Moderate

Middle-weight — neither delicate nor heavy.

Depth 25/100

Low

Airy and open — recedes, leaves the composition light.

Naturalness 12/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 55/100

Moderate

A faint retro warmth without tipping into sepia.

Luxury 33/100

Low

Understated — leans refined without going austere.

Brand distinctiveness 43/100

Moderate

Recognisable but shares space with nearby hues.

UI accent fit 43/100

Moderate

Workable accent with care around contrast.

Surface fit 42/100

Moderate

Usable as a tinted surface in measured doses.

Print safety 88/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #E090BD

For UI

For branding

For interior

For fashion

People also use #E090BD with

Mauve Dark Salmon Seafoam Green Gainsboro Eggplant

UI roles & guardrails

Primary action Safe as a filled button with near-black label. AAA

Body text Do not use for body copy on light surfaces. Avoid

Large display Only on dark surfaces. Avoid

Background Pair with #141310 text at 7.9:1. Use

Subtle surface Use #F6EBF1 for cards and hover fills. Tint 80

Avoid beside #E090A2 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #E090BD at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #E090BD;
  --color-base-rgb: 224 144 189;
  --color-base-oklch: oklch(74.8% 0.112 345.3);
  --color-50: #FCF3F8;
  --color-100: #F7DFEC;
  --color-200: #EDBFD9;
  --color-300: #DC93BC;
  --color-400: #C76B9F;
  --color-500: #AC4981;
  --color-600: #843E66;
  --color-700: #5E314A;
  --color-800: #3E2332;
  --color-900: #261720;
  --color-on-base: #141310;
}

// tailwind.config.js
colors: {
  persian-pink: {
    50: '#FCF3F8',
    100: '#F7DFEC',
    200: '#EDBFD9',
    300: '#DC93BC',
    400: '#C76B9F',
    500: '#AC4981',
    600: '#843E66',
    700: '#5E314A',
    800: '#3E2332',
    900: '#261720',
  },
}

$base: #E090BD;
$base-ink: #141310;
$base-50: #FCF3F8;
$base-100: #F7DFEC;
$base-200: #EDBFD9;
$base-300: #DC93BC;
$base-400: #C76B9F;
$base-500: #AC4981;
$base-600: #843E66;
$base-700: #5E314A;
$base-800: #3E2332;
$base-900: #261720;
$base-hover: #CF569B;
$base-subtle: #F3E0EB;

{
    "color": {
        "base": {
            "value": "#E090BD",
            "type": "color"
        },
        "onBase": {
            "value": "#141310",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FCF3F8",
                "type": "color"
            },
            "100": {
                "value": "#F7DFEC",
                "type": "color"
            },
            "200": {
                "value": "#EDBFD9",
                "type": "color"
            },
            "300": {
                "value": "#DC93BC",
                "type": "color"
            },
            "400": {
                "value": "#C76B9F",
                "type": "color"
            },
            "500": {
                "value": "#AC4981",
                "type": "color"
            },
            "600": {
                "value": "#843E66",
                "type": "color"
            },
            "700": {
                "value": "#5E314A",
                "type": "color"
            },
            "800": {
                "value": "#3E2332",
                "type": "color"
            },
            "900": {
                "value": "#261720",
                "type": "color"
            }
        }
    }
}

Palettes built on #E090BD

Color Lab

Pairs with #E090BD

UI roles & guardrails

In real applications

Scales

Every model

Export