Mauve is a soft, temperate magenta. On the Color Lab it reads clean and engineered. It is too pale to lead as a primary accent and reproduces cleanly in print.
Not just a swatch — here's how Mauve works with other colors. Named schemes with Mauve in its natural role, and a note on why the supporting colors balance it.
Mauve opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Mauve sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Mauve sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.
Mauve is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Mauve carrying the quiet middle.
Mauve is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Mauve.
How Mauve actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is Mauve at work across the surfaces designers actually ship.
:root {
--color-base: #E0B0FF;
--color-base-rgb: 224 176 255;
--color-base-oklch: oklch(82.7% 0.119 311.6);
--color-50: #F9F0FE;
--color-100: #EED8FD;
--color-200: #DEB1FC;
--color-300: #C577F8;
--color-400: #AA46EC;
--color-500: #8C22D2;
--color-600: #6D239F;
--color-700: #4F1F70;
--color-800: #351848;
--color-900: #21112C;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
mauve: {
50: '#F9F0FE',
100: '#EED8FD',
200: '#DEB1FC',
300: '#C577F8',
400: '#AA46EC',
500: '#8C22D2',
600: '#6D239F',
700: '#4F1F70',
800: '#351848',
900: '#21112C',
},
}
$base: #E0B0FF; $base-ink: #141310; $base-50: #F9F0FE; $base-100: #EED8FD; $base-200: #DEB1FC; $base-300: #C577F8; $base-400: #AA46EC; $base-500: #8C22D2; $base-600: #6D239F; $base-700: #4F1F70; $base-800: #351848; $base-900: #21112C; $base-hover: #BE5CFF; $base-subtle: #F5EBFC;
{
"color": {
"base": {
"value": "#E0B0FF",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#F9F0FE",
"type": "color"
},
"100": {
"value": "#EED8FD",
"type": "color"
},
"200": {
"value": "#DEB1FC",
"type": "color"
},
"300": {
"value": "#C577F8",
"type": "color"
},
"400": {
"value": "#AA46EC",
"type": "color"
},
"500": {
"value": "#8C22D2",
"type": "color"
},
"600": {
"value": "#6D239F",
"type": "color"
},
"700": {
"value": "#4F1F70",
"type": "color"
},
"800": {
"value": "#351848",
"type": "color"
},
"900": {
"value": "#21112C",
"type": "color"
}
}
}
}