#E44280 is a mid-toned, warm red. On the Color Lab it reads clean and engineered, bold and ownable. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #E44280 works with other colors. Named schemes with #E44280 in its natural role, and a note on why the supporting colors balance it.
Razzmatazz glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
Razzmatazz sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Razzmatazz sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.
This palette keeps Razzmatazz as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.
Razzmatazz is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Razzmatazz carrying the quiet middle.
How #E44280 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #E44280 at work across the surfaces designers actually ship.
:root {
--color-base: #E44280;
--color-base-rgb: 228 66 128;
--color-base-oklch: oklch(63.0% 0.203 1.8);
--color-50: #FEF1F6;
--color-100: #FBDAE7;
--color-200: #F5B8CF;
--color-300: #E887AC;
--color-400: #D75B8B;
--color-500: #BC386B;
--color-600: #903256;
--color-700: #662940;
--color-800: #421E2C;
--color-900: #29141C;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
razzmatazz: {
50: '#FEF1F6',
100: '#FBDAE7',
200: '#F5B8CF',
300: '#E887AC',
400: '#D75B8B',
500: '#BC386B',
600: '#903256',
700: '#662940',
800: '#421E2C',
900: '#29141C',
},
}
$base: #E44280; $base-ink: #141310; $base-50: #FEF1F6; $base-100: #FBDAE7; $base-200: #F5B8CF; $base-300: #E887AC; $base-400: #D75B8B; $base-500: #BC386B; $base-600: #903256; $base-700: #662940; $base-800: #421E2C; $base-900: #29141C; $base-hover: #CF1E62; $base-subtle: #F1CDDB;
{
"color": {
"base": {
"value": "#E44280",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#FEF1F6",
"type": "color"
},
"100": {
"value": "#FBDAE7",
"type": "color"
},
"200": {
"value": "#F5B8CF",
"type": "color"
},
"300": {
"value": "#E887AC",
"type": "color"
},
"400": {
"value": "#D75B8B",
"type": "color"
},
"500": {
"value": "#BC386B",
"type": "color"
},
"600": {
"value": "#903256",
"type": "color"
},
"700": {
"value": "#662940",
"type": "color"
},
"800": {
"value": "#421E2C",
"type": "color"
},
"900": {
"value": "#29141C",
"type": "color"
}
}
}
}