#E48CF4 is a mid-toned, temperate magenta. On the Color Lab it reads clean and engineered, bold and ownable. It reproduces cleanly in print.
Not just a swatch — here's how #E48CF4 works with other colors. Named schemes with #E48CF4 in its natural role, and a note on why the supporting colors balance it.
Heliotrope opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Heliotrope sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Heliotrope sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.
Heliotrope is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Heliotrope carrying the quiet middle.
Heliotrope is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Heliotrope.
How #E48CF4 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #E48CF4 at work across the surfaces designers actually ship.
:root {
--color-base: #E48CF4;
--color-base-rgb: 228 140 244;
--color-base-oklch: oklch(76.8% 0.170 321.3);
--color-50: #FCF0FE;
--color-100: #F7D9FD;
--color-200: #EEB4F8;
--color-300: #DD82ED;
--color-400: #C954DE;
--color-500: #AE31C3;
--color-600: #852D95;
--color-700: #5F2669;
--color-800: #3E1C44;
--color-900: #26132A;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
heliotrope: {
50: '#FCF0FE',
100: '#F7D9FD',
200: '#EEB4F8',
300: '#DD82ED',
400: '#C954DE',
500: '#AE31C3',
600: '#852D95',
700: '#5F2669',
800: '#3E1C44',
900: '#26132A',
},
}
$base: #E48CF4; $base-ink: #141310; $base-50: #FCF0FE; $base-100: #F7D9FD; $base-200: #EEB4F8; $base-300: #DD82ED; $base-400: #C954DE; $base-500: #AE31C3; $base-600: #852D95; $base-700: #5F2669; $base-800: #3E1C44; $base-900: #26132A; $base-hover: #D444EE; $base-subtle: #F4E0F8;
{
"color": {
"base": {
"value": "#E48CF4",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#FCF0FE",
"type": "color"
},
"100": {
"value": "#F7D9FD",
"type": "color"
},
"200": {
"value": "#EEB4F8",
"type": "color"
},
"300": {
"value": "#DD82ED",
"type": "color"
},
"400": {
"value": "#C954DE",
"type": "color"
},
"500": {
"value": "#AE31C3",
"type": "color"
},
"600": {
"value": "#852D95",
"type": "color"
},
"700": {
"value": "#5F2669",
"type": "color"
},
"800": {
"value": "#3E1C44",
"type": "color"
},
"900": {
"value": "#26132A",
"type": "color"
}
}
}
}