#E95440 is a mid-toned, warm orange. On the Color Lab it reads bold and ownable. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #E95440 works with other colors. Named schemes with #E95440 in its natural role, and a note on why the supporting colors balance it.
Cinnabar glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
Cinnabar sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.
This palette keeps Cinnabar as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.
Cinnabar is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Cinnabar carrying the quiet middle.
Cinnabar carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
How #E95440 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #E95440 at work across the surfaces designers actually ship.
:root {
--color-base: #E95440;
--color-base-rgb: 233 84 64;
--color-base-oklch: oklch(64.3% 0.188 30.5);
--color-50: #FEF2F1;
--color-100: #FCDEDA;
--color-200: #F6BEB6;
--color-300: #EB9185;
--color-400: #DA6758;
--color-500: #C04535;
--color-600: #923B30;
--color-700: #672F28;
--color-800: #43221D;
--color-900: #291614;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
cinnabar: {
50: '#FEF2F1',
100: '#FCDEDA',
200: '#F6BEB6',
300: '#EB9185',
400: '#DA6758',
500: '#C04535',
600: '#923B30',
700: '#672F28',
800: '#43221D',
900: '#291614',
},
}
$base: #E95440; $base-ink: #141310; $base-50: #FEF2F1; $base-100: #FCDEDA; $base-200: #F6BEB6; $base-300: #EB9185; $base-400: #DA6758; $base-500: #C04535; $base-600: #923B30; $base-700: #672F28; $base-800: #43221D; $base-900: #291614; $base-hover: #D42F19; $base-subtle: #F2D0CC;
{
"color": {
"base": {
"value": "#E95440",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#FEF2F1",
"type": "color"
},
"100": {
"value": "#FCDEDA",
"type": "color"
},
"200": {
"value": "#F6BEB6",
"type": "color"
},
"300": {
"value": "#EB9185",
"type": "color"
},
"400": {
"value": "#DA6758",
"type": "color"
},
"500": {
"value": "#C04535",
"type": "color"
},
"600": {
"value": "#923B30",
"type": "color"
},
"700": {
"value": "#672F28",
"type": "color"
},
"800": {
"value": "#43221D",
"type": "color"
},
"900": {
"value": "#291614",
"type": "color"
}
}
}
}