#E99EFB is a mid-toned, temperate magenta. On the Color Lab it reads clean and engineered. It is too pale to lead as a primary accent and reproduces cleanly in print.
Not just a swatch — here's how #E99EFB works with other colors. Named schemes with #E99EFB in its natural role, and a note on why the supporting colors balance it.
Mauve opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Mauve sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Mauve sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.
Mauve is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Mauve carrying the quiet middle.
Mauve is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Mauve.
How #E99EFB actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #E99EFB at work across the surfaces designers actually ship.
:root {
--color-base: #E99EFB;
--color-base-rgb: 233 158 251;
--color-base-oklch: oklch(80.4% 0.149 319.7);
--color-50: #FCF0FE;
--color-100: #F6D8FD;
--color-200: #EDB1FC;
--color-300: #DB7CF3;
--color-400: #C74DE5;
--color-500: #AB29CB;
--color-600: #83289A;
--color-700: #5E226D;
--color-800: #3E1A47;
--color-900: #26122B;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
mauve: {
50: '#FCF0FE',
100: '#F6D8FD',
200: '#EDB1FC',
300: '#DB7CF3',
400: '#C74DE5',
500: '#AB29CB',
600: '#83289A',
700: '#5E226D',
800: '#3E1A47',
900: '#26122B',
},
}
$base: #E99EFB; $base-ink: #141310; $base-50: #FCF0FE; $base-100: #F6D8FD; $base-200: #EDB1FC; $base-300: #DB7CF3; $base-400: #C74DE5; $base-500: #AB29CB; $base-600: #83289A; $base-700: #5E226D; $base-800: #3E1A47; $base-900: #26122B; $base-hover: #D64FF8; $base-subtle: #F6E5FA;
{
"color": {
"base": {
"value": "#E99EFB",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#FCF0FE",
"type": "color"
},
"100": {
"value": "#F6D8FD",
"type": "color"
},
"200": {
"value": "#EDB1FC",
"type": "color"
},
"300": {
"value": "#DB7CF3",
"type": "color"
},
"400": {
"value": "#C74DE5",
"type": "color"
},
"500": {
"value": "#AB29CB",
"type": "color"
},
"600": {
"value": "#83289A",
"type": "color"
},
"700": {
"value": "#5E226D",
"type": "color"
},
"800": {
"value": "#3E1A47",
"type": "color"
},
"900": {
"value": "#26122B",
"type": "color"
}
}
}
}