Nearest named color: Pale Violet Red
#EE77A2
#EE77A2
Nearest named
Pale Violet Red
Family
Pink
Lightness
71.8%
Chroma
0.153
Hue angle
358.8°
Temperature
Warm
Contrast on white
2.69:1 · Fail
Contrast on black
6.90:1 · AA
Web-safe
#FF6699
CSS oklch()
72% 0.15 359

#EE77A2 is a mid-toned, warm red. It reproduces cleanly in print.

Palettes built on #EE77A2

Not just a swatch — here's how #EE77A2 works with other colors. Named schemes with #EE77A2 in its natural role, and a note on why the supporting colors balance it.

Warm Autumn Interior Dominant · 5 colors

This palette keeps Pale Violet Red as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Modern Café Dominant · 5 colors

Pale Violet Red anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.

Coastal Morning Lead · 5 colors

Pale Violet Red opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Berry & Cream Lead · 5 colors

Pale Violet Red sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Minimal Editorial Surface · 5 colors

Pale Violet Red is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Pale Violet Red carrying the quiet middle.

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Color Lab

How #EE77A2 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 78/100
Warm
Reads warm and advancing — inviting, energetic, draws the eye forward.
Softness 51/100
Moderate
Middle-weight — neither delicate nor heavy.
Depth 29/100
Low
Airy and open — recedes, leaves the composition light.
Naturalness 24/100
Low
Reads engineered rather than organic — synthetic, digital.
Vintage feel 45/100
Moderate
A faint retro warmth without tipping into sepia.
Luxury 34/100
Low
Understated — leans refined without going austere.
Brand distinctiveness 59/100
Moderate
Recognisable but shares space with nearby hues.
UI accent fit 54/100
Moderate
Workable accent with care around contrast.
Surface fit 28/100
Low
Too saturated or mid-toned for big areas — keep it to accents.
Print safety 83/100
Very high
Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #EE77A2

For UI
For branding
For interior
For fashion
People also use #EE77A2 with

UI roles & guardrails

Primary action Safe as a filled button with near-black label. AA
Body text Do not use for body copy on light surfaces. Avoid
Large display Only on dark surfaces. Avoid
Background Pair with #141310 text at 6.9:1. Use
Subtle surface Use #F8E7ED for cards and hover fills. Tint 80
Avoid beside #EE777B — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #EE77A2 at work across the surfaces designers actually ship.

Website / UI
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Dashboard
Revenue
$48.2k ▲ 12%
Brand
AVELINE
Studio
Poster
Nov 14 · 8PM
NIGHT
MARKET
Packaging
BLOOM
Botanical Wash
250 ml
Interior

Scales

ShadesBase darkened in 10% steps
TintsBase lifted toward white
TonesSaturation removed, lightness held
Monochromatic scaleDesign-system ready, 50–900

Every model

Export

:root {
  --color-base: #EE77A2;
  --color-base-rgb: 238 119 162;
  --color-base-oklch: oklch(71.8% 0.153 358.8);
  --color-50: #FEF1F6;
  --color-100: #FBDAE6;
  --color-200: #F6B6CE;
  --color-300: #EA85AA;
  --color-400: #DA5888;
  --color-500: #BF3668;
  --color-600: #913054;
  --color-700: #67283F;
  --color-800: #431E2B;
  --color-900: #29141C;
  --color-on-base: #141310;
}