Nearest named color: Mauve
#FD97FC
#FD97FC
Nearest named
Mauve
Family
Purple
Lightness
81.5%
Chroma
0.174
Hue angle
327.4°
Temperature
Warm
Contrast on white
1.91:1 · Fail
Contrast on black
9.74:1 · AAA
Web-safe
#FF99FF
CSS oklch()
82% 0.17 327

#FD97FC is a mid-toned, temperate pink. On the Color Lab it reads clean and engineered, bold and ownable. It is too pale to lead as a primary accent and reproduces cleanly in print.

Palettes built on #FD97FC

Not just a swatch — here's how #FD97FC works with other colors. Named schemes with #FD97FC in its natural role, and a note on why the supporting colors balance it.

Warm Autumn Interior Dominant · 5 colors

This palette keeps Mauve as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Modern Café Dominant · 5 colors

Mauve anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.

Coastal Morning Lead · 5 colors

Mauve opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Berry & Cream Lead · 5 colors

Mauve sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Minimal Editorial Surface · 5 colors

Mauve is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Mauve carrying the quiet middle.

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Color Lab

How #FD97FC actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 56/100
Neutral
Balanced temperature — flexible, sits between warm and cool schemes.
Softness 54/100
Moderate
Middle-weight — neither delicate nor heavy.
Depth 19/100
Very low
Airy and open — recedes, leaves the composition light.
Naturalness 1/100
Very low
Reads engineered rather than organic — synthetic, digital.
Vintage feel 27/100
Low
A faint retro warmth without tipping into sepia.
Luxury 24/100
Low
Playful and accessible rather than exclusive.
Brand distinctiveness 67/100
High
Bold and ownable — memorable as a primary brand color.
UI accent fit 23/100
Low
Weak as an action color — too pale, too dark or too muted to signal.
Surface fit 37/100
Low
Usable as a tinted surface in measured doses.
Print safety 81/100
Very high
Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #FD97FC

For UI
For branding
For interior
For fashion
People also use #FD97FC with

UI roles & guardrails

Primary action Safe as a filled button with near-black label. AAA
Body text Do not use for body copy on light surfaces. Avoid
Large display Only on dark surfaces. Avoid
Background Pair with #141310 text at 9.7:1. Use
Subtle surface Use #FCEDFB for cards and hover fills. Tint 80
Avoid beside #FD96D9 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #FD97FC at work across the surfaces designers actually ship.

Website / UI
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Dashboard
Revenue
$48.2k ▲ 12%
Brand
AVELINE
Studio
Poster
Nov 14 · 8PM
NIGHT
MARKET
Packaging
BLOOM
Botanical Wash
250 ml
Interior

Scales

ShadesBase darkened in 10% steps
TintsBase lifted toward white
TonesSaturation removed, lightness held
Monochromatic scaleDesign-system ready, 50–900

Every model

Export

:root {
  --color-base: #FD97FC;
  --color-base-rgb: 253 151 252;
  --color-base-oklch: oklch(81.5% 0.174 327.4);
  --color-50: #FEF0FE;
  --color-100: #FDD8FD;
  --color-200: #FCB1FA;
  --color-300: #F67AF3;
  --color-400: #E84AE6;
  --color-500: #CF26CC;
  --color-600: #9D259B;
  --color-700: #6E216D;
  --color-800: #481947;
  --color-900: #2C122B;
  --color-on-base: #141310;
}