#FE653A is a mid-toned, warm orange. On the Color Lab it reads bold and ownable. It reproduces cleanly in print.
Not just a swatch — here's how #FE653A works with other colors. Named schemes with #FE653A in its natural role, and a note on why the supporting colors balance it.
Tomato Red glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
Tomato Red sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.
This palette keeps Tomato Red as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.
Tomato Red is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Tomato Red carrying the quiet middle.
Tomato Red carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
How #FE653A actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #FE653A at work across the surfaces designers actually ship.
:root {
--color-base: #FE653A;
--color-base-rgb: 254 101 58;
--color-base-oklch: oklch(69.6% 0.196 36.3);
--color-50: #FEF3F0;
--color-100: #FDE0D8;
--color-200: #FCC1B1;
--color-300: #F79378;
--color-400: #EB6B47;
--color-500: #D24923;
--color-600: #9F3E23;
--color-700: #6F311F;
--color-800: #482319;
--color-900: #2C1711;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
tomato-red: {
50: '#FEF3F0',
100: '#FDE0D8',
200: '#FCC1B1',
300: '#F79378',
400: '#EB6B47',
500: '#D24923',
600: '#9F3E23',
700: '#6F311F',
800: '#482319',
900: '#2C1711',
},
}
$base: #FE653A; $base-ink: #141310; $base-50: #FEF3F0; $base-100: #FDE0D8; $base-200: #FCC1B1; $base-300: #F79378; $base-400: #EB6B47; $base-500: #D24923; $base-600: #9F3E23; $base-700: #6F311F; $base-800: #482319; $base-900: #2C1711; $base-hover: #F83701; $base-subtle: #F8D4CB;
{
"color": {
"base": {
"value": "#FE653A",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#FEF3F0",
"type": "color"
},
"100": {
"value": "#FDE0D8",
"type": "color"
},
"200": {
"value": "#FCC1B1",
"type": "color"
},
"300": {
"value": "#F79378",
"type": "color"
},
"400": {
"value": "#EB6B47",
"type": "color"
},
"500": {
"value": "#D24923",
"type": "color"
},
"600": {
"value": "#9F3E23",
"type": "color"
},
"700": {
"value": "#6F311F",
"type": "color"
},
"800": {
"value": "#482319",
"type": "color"
},
"900": {
"value": "#2C1711",
"type": "color"
}
}
}
}