Soft skies, blushes and butters kept usable by one legible ink — because pastels fail the moment they carry text. For consumer apps and playful brands that still need to pass contrast.
A dawn lilac fading up to near-white, all held below full saturation. The whole ramp is quiet on purpose — a screen you can look at with your eyes half closed.
Pastels carry the illustrations while a deep plum keeps the copy legible. Friendly without becoming a toy.